2 Sports Partnerships Jobs

About Dentsu India: Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle Sokrati, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated specialists. Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world. In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change. Learn more at: https://www.dentsu.com/ https://www.dentsu.com/careers Designation - Director - Branded Content Experience Required: 7-9 Years Location: Gurgaon Role Overview: We are looking for an innovative and strategic lead the execution of branded content campaigns. This role will involve collaborating closely with brands to create compelling content strategies and bringing them to life through meticulous execution. Key Responsibilities: Branded Content Strategy & Execution Lead the end-to-end execution of branded content campaigns, ensuring seamless delivery from ideation to production and post-campaign analysis. Create detailed, actionable content briefs that align with client objectives, target audience insights, and platform specifications. Oversee the creative development process, ensuring content reflects the brands messaging, tone, and marketing goals while engaging the target audience. Ensure that all branded content campaigns are executed within budget, on time, and to the highest quality standards. Work closely with cross-functional teams (creative, media, strategy, and production) to ensure the smooth execution of campaigns across multiple platforms (social media, digital, TV, etc.). Client & Stakeholder Management Act as the main point of contact for clients, managing relationships, and ensuring their vision and objectives are accurately reflected in content briefs and executions. Lead strategy discussions, using insights to guide campaign direction and ensure alignment with brand goals. Work collaboratively with clients to gather requirements and translate them into clear, concise briefs for the creative and production teams. Campaign Monitoring & Reporting Track and monitor campaign performance across key metrics such as engagement, reach. Provide regular updates to clients on campaign progress, performance insights, and optimization recommendations. Post-campaign, analyze results and share insights with clients to help shape future content strategies. Gaming & Sports Build and lead branded opportunities in the gaming and esports ecosystem working with streamers, publishers, gaming influencers, and tournament organizers. Leverage knowledge of gaming platforms (Twitch, YouTube Gaming, Discord, etc.) to design culturally relevant campaigns. Drive long-term partnerships and content series with gaming talent or events. Sports & Athlete Partnerships Create branded content opportunities around sports talent, leagues, and live events. Collaborate with sports agencies, clubs, athletes, and broadcasters for custom content formats and brand storytelling.,

About Dentsu India: Dentsu India is part of dentsu international, a conglomerate of six leadership brands including Carat, dentsu X, iProspect, Isobar, dentsuMB, and Merkle Sokrati. Operating in over 145 markets with more than 66,000 specialists, dentsu international offers best-in-class services in Media, Customer Experience Management (CXM), and Creative. Dentsu India, as the 2nd largest Advertising agency network in India, collaborates with renowned brands to drive meaningful progress through innovative solutions and services in Media, CXM, and Creative. In partnership with brands, we strive to be a force for good and growth, focusing on sustainable value creation and lasting change. Our dedicated teams of optimists, entrepreneurs, and first-movers are committed to meeting the needs of our clients and unlocking unique possibilities for their businesses. Role Summary: Job Title: Senior Manager - Branded content Location: Bangalore Total Experience: 3-5 Years Role Overview: As a Senior Manager - Branded content, you will play a pivotal role in leading the execution of branded content campaigns. Your responsibilities will involve close collaboration with brands to develop compelling content strategies and oversee their implementation with meticulous attention to detail. Key Responsibilities: Branded Content Strategy & Execution: - Lead end-to-end execution of branded content campaigns, ensuring seamless delivery from ideation to production and post-campaign analysis. - Develop detailed content briefs aligned with client objectives, target audience insights, and platform specifications. - Supervise the creative development process to ensure content resonates with the brand's messaging, tone, and marketing objectives while engaging the target audience. - Ensure all branded content campaigns are executed within budget, on schedule, and meet the highest quality standards. - Collaborate with cross-functional teams (creative, media, strategy, production) for smooth campaign execution across various platforms (social media, digital, TV, etc.). Client & Stakeholder Management: - Serve as the primary point of contact for clients, managing relationships, and ensuring their vision and goals are accurately reflected in content briefs and executions. - Lead strategy discussions, utilizing insights to guide campaign direction and align with brand objectives. - Work closely with clients to gather requirements and translate them into clear, concise briefs for creative and production teams. Campaign Monitoring & Reporting: - Monitor campaign performance metrics such as engagement and reach. - Provide regular updates to clients on campaign progress, performance insights, and optimization recommendations. - Analyze post-campaign results and share insights with clients to shape future content strategies. Gaming & Sports: - Develop and lead branded opportunities in the gaming and esports ecosystem, collaborating with streamers, publishers, gaming influencers, and tournament organizers. - Utilize knowledge of gaming platforms (Twitch, YouTube Gaming, Discord, etc.) to design culturally relevant campaigns. - Establish long-term partnerships and content series with gaming talent or events. Sports & Athlete Partnerships: - Create branded content opportunities surrounding sports talent, leagues, and live events. - Collaborate with sports agencies, clubs, athletes, and broadcasters to develop custom content formats and brand storytelling.,