Splorio

About the role Content & Design Creator (Social + Blog) Location: Pune (Hybrid) Splorio is hiring a full‑stack content creator who can take an idea from “hmm” to posted + performing. This isn’t a planning-only or copywriting-only role. It’s an end‑to‑end creator role with high visibility, working closely with Splorio’s founders to build: • Splorio’s brand voice (parents + preschools) • Founders’ personal brands (LinkedIn + Instagram) • A consistent website blog that compounds over time If you naturally spot trends, love shaping a narrative, and can design + write + ship, you’ll feel at home here. What you’ll do Social (LinkedIn + Instagram) • Create high‑quality posts and carousels (design + copy) for Splorio’s brand accounts. • Write and publish founder-led content (thoughtful, opinionated, human) that strengthens Splorio’s credibility. • Turn messy raw inputs (voice notes, bullet points, call notes, user stories) into scroll‑stopping content. • Build repeatable formats: "Parent myth vs reality”, “What to do in the moment” micro‑scripts, “Founder POV” posts, “School lens” posts for teachers/admins, “Research → simple takeaway” cards • Spot trending formats, hooks, memes, and audio early and adapt them tastefully for a family + education audience. Blog (Splorio website) • Write SEO-friendly, high‑trust blog posts that parents and schools actually search for. • Collaborate with founders to turn domain expertise into structured articles (clear headings, examples, actionable steps). • Maintain an editorial pipeline: drafts → review → publish → repurpose into social. Founder platforms (personal brands) • Own the content loop for founders’ personal accounts: content ideation, ghostwriting, carousel creation, publishing cadence, community engagement prompts and comment templates • Ensure content strengthens the company brand without sounding like corporate marketing. Execution + ops • Maintain a lightweight content system: ◦ monthly themes ◦ weekly shipping targets ◦ a reusable template library (hooks, carousel layouts, CTA styles) • Coordinate with product/design/engineering to share product updates as stories (not feature dumps). • Track performance and iterate: saves, shares, watch time, profile visits, leads. You’re a great fit if you • Can write in a voice that’s warm, smart, and modern—without being cringe. • Have taste in design: you can make carousels that look clean and premium. • Know how to grab attention in the first 1–2 seconds/lines. • Can work independently and ship fast (high output, low drama). • Understand what works on at least two of: LinkedIn, Instagram, blogs/SEO. • Are comfortable being “the content person” in a fast‑moving startup. Skills & tools we expect • Writing: strong hooks, clarity, structure, editing. • Design: Canva (or Figma/Adobe optional), layout sense, typography basics. • Content ops: Notion/Sheets for pipeline tracking. • SEO basics: keyword intent, headings, internal linking, simple on‑page hygiene. • Bonus: basic video editing (Reels/TikToks style) using CapCut/VN/Premiere Rush. Bonus points if you’ve • Built a page/channel/community from scratch. • Managed social for a club, startup, or personal project. • Written long‑form content that ranks or gets consistently shared. • Created content for parenting, education, mental health, or consumer apps. • Tried to make something go viral (and learned what worked). What this role offers • Work directly with founders and shape a category-defining brand in child development. • High visibility: your work will be seen by parents, educators, and future partners. • Creative freedom + speed: test formats, ship, learn, repeat. • A front-row seat to building a product that blends child psychology and humane AI. Not the right fit if you • Prefer only being behind the scenes. • Need heavy direction for every post. • Dislike feedback loops and iteration. • Aren’t active on at least two major content platforms. About Splorio Splorio helps families with children (ages 2–7) turn everyday moments into a calmer, more connected home routine. Splorio is built by two operators who care deeply about both child development and execution — a clinical psychologist with 15+ years of experience and an IIT Kharagpur alumnus with multiple 0‑to‑1 journeys in the world of AI. We blend child development expertise with thoughtful AI to offer: • personalized insights that help parents understand the “why” behind behavior • weekly micro‑plans and activities that fit busy schedules • supportive, practical guidance for real-life parenting moments Splorio is built to be supportive and educational—not a replacement for professional care.