Social Media Manager

Job Description – Social Media Manager

The ideal candidate should have excellent communication and copywriting skills, strong creative instincts, an understanding of digital marketing trends and the ability to independently manage multiple client accounts while collaborating with designers, video editors and other creative professionals.

Key Responsibilities

• Develop and implement effective social media strategies for clients across various industries.
• Manage multiple social media accounts across Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
• Plan and maintain monthly content calendars aligned with brand objectives and marketing campaigns.
• Create engaging captions, headlines, promotional content, reel concepts, video scripts and campaign ideas.
• Research industry trends, competitors, audience behaviour and emerging social media opportunities.
• Collaborate with graphic designers and video editors to produce visually appealing, high-quality content.
• Prepare clear creative briefs and coordinate content production, approvals and scheduling.
• Ensure consistent brand messaging, tone of voice and visual identity across all platforms.
• Monitor social media performance, engagement, audience growth and campaign effectiveness.
• Prepare monthly analytics reports with insights and recommendations for improvement.
• Manage client communication, feedback, revisions and content approvals.
• Lead, guide and mentor junior social media executives and interns.
• Utilize AI-powered tools to improve research, content ideation, copywriting and workflow efficiency.
• Stay updated with social media algorithms, content trends and digital marketing best practices.

Skills & Requirements

• 3–5+ years of professional experience in social media management, preferably within a creative or digital marketing agency.
• Excellent written and verbal English communication skills, with strong copywriting and storytelling abilities.
• Proven experience managing multiple client accounts simultaneously.
• Strong understanding of social media platforms, content strategies and audience engagement.
• Ability to develop original, creative and results-oriented marketing campaigns.
• Experience using Meta Business Suite, social media scheduling tools and analytics platforms.
• Working knowledge of Meta advertising, digital marketing, SEO and content marketing.
• Familiarity with Canva, Adobe Creative Suite and AI-assisted content creation tools is an advantage.
• Strong organizational, multitasking and project management skills.
• Ability to work independently, meet deadlines and coordinate with international teams.
• Excellent attention to detail, proactive problem-solving abilities and a strong sense of ownership.
• Previous experience working with Canadian or international brands is an added advantage.

We are looking for someone who goes beyond simply posting content — a strategic thinker, creative storyteller and proactive team leader who understands how to build brands, engage audiences and deliver measurable results.

Location: Mumbai, India
Job Type: Full-Time | Work from Office
Experience: 3–5+ Years Preferred

Company: HARBIRZ INC. | Toronto · Mumbai

Pay: ₹12,000.00 - ₹30,000.00 per month

Work Location: In person