Social Media Content Strategist & Creator

Rands Digital Agency is looking for a creative and strategic Social Media Content Strategist & Creator to join our dynamic team. The ideal candidate will be skilled in both planning and executing social media strategies—from building campaigns and writing content hooks to coordinating with designers and video editors. This role is perfect for someone who can combine creativity with data-driven marketing to grow brand presence, generate leads, and engage audiences across platforms.

Key Responsibilities:

• Social Media Strategy & Planning: Develop and manage content calendars, campaign ideas, and audience engagement strategies for multiple platforms.
• Content Creation & Coordination: Write engaging copy, create scripts, and collaborate with designers, videographers, and editors to deliver high-quality posts, reels, and ad creatives.
• Social Media Advertising: Plan and manage paid campaigns on platforms such as Facebook, Instagram, LinkedIn, and Google Ads. Optimize for performance and ROI.
• Organic Growth & Community Management: Drive organic engagement, manage pages, and build a strong brand presence through consistent posting and audience interaction.
• Lead Generation: Implement both organic and paid strategies to generate qualified leads for the agency and its clients.
• Analytics & Reporting: Monitor campaign performance using Google Analytics and platform insights. Prepare regular reports with recommendations for improvement.

Skills & Qualifications:

• Experience: 1–3 years of experience in social media management, content creation, and advertising campaigns.
• Content Skills: Strong copywriting, storytelling, and scripting ability with an eye for engaging content.
• Platform Expertise: Hands-on experience with Facebook Ads, Instagram, LinkedIn, and Google Ads.
• Creative + Analytical: Ability to merge creativity with data—developing content that resonates while tracking its performance.
• Collaboration: Comfortable working with designers, video editors, and other creatives to bring campaigns to life.
• Tech & Tools: Familiarity with Google Analytics, social media insights, and scheduling/management tools (Buffer, Hootsuite, etc.).
• Communication: Excellent written and verbal communication skills.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

• Work from home

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

License/Certification:

• Digital marketing (Preferred)

Work Location: Remote