SilverHost Digital Academy (SHDA)

Company Description SilverHost Digital Academy (SHDA), located in Pattambi, Palakkad, Kerala, is a leading hub for practical digital marketing education. As the training division of SilverHost IT Solutions, an IT firm with over 18 years of expertise, SHDA delivers hands-on training tailored to industry demands. Our programs, led by experienced professionals, focus on real-world applications, offering students the chance to work on live scenarios. SHDA specializes in cutting-edge areas such as AI-Integrated Digital Marketing, AI SEO, Social Media Marketing, and Performance Marketing, providing a dynamic learning environment that bridges the gap between academic knowledge and real-world skills. Role Description This is a full-time, on-site role for a Search Engine Optimization (SEO) Specialist located in Kerala, India. The SEO Specialist will be responsible for performing keyword research, conducting SEO audits, executing link-building strategies, analyzing web analytics, and optimizing website content through on-page SEO techniques. The role also includes collaborating with cross-functional teams to enhance website performance and improve search rankings, ensuring alignment with industry best practices and the latest trends. Qualifications Proficiency in Keyword Research and On-Page SEO techniques Experience with conducting SEO Audits to pinpoint and resolve site performance issues Knowledge of Link Building strategies and best practices Familiarity with Web Analytics tools and data analysis for measuring SEO performance Strong written and verbal communication skills to collaborate across teams Up-to-date knowledge of current SEO trends, search engine algorithms, and industry standards Bachelor's degree in Marketing, IT, or a related field Previous experience working in digital marketing or agency settings is a plus