Senior Marketing Automation Consultant

5 - 7 years

0 Lacs

Posted:3 weeks ago| Platform: Foundit logo

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Job Title: Senior Marketing Automation Consultant

Senior Marketing Automation Consultant

Perficient is always looking for the best and brightest talent and we need you! We are a quick growing, global digital consulting leader, and we are transforming the worlds largest enterprises and biggest brands. You'll work with the latest technologies, expand your skills, and become a part of our global community of talented, diverse, and knowledgeable colleagues.

Key Responsibilities:


  • Operational expertise to support the day-to-day execution including:



  • Email Sends, List Imports, Quality Control, Data, Reporting, Nurture Builds, Testing, and Troubleshooting



  • Works as a marketing automation Marketo technical subject matter expert, having had the breadth and depth of experience to provide solutions to complex business problems, based on real-world experiences.



  • Participates in business process review meetings and helps define technical/functional requirements for marketing automation solutions.



  • Executes on marketing automation implementation plans to include sales and marketing alignment, lead-to-revenue strategies, database requirements, nurture strategy and execution, automation configuration, and functional mapping of integrations.



  • Executes architecture projects, working to understand functional requirements, interacting with cross-functional teams to architect, design, develop, test, and deliver.



  • Oversees and executes marketing automation audits, implementations, integrations, and rebuilds as a member of a cross-functional team.



  • Generates customer presentations leveraging value-based methodologies.



  • Develops proof-of-concept projects to validate new architectures and solutions.



  • Collaborates with account and project managers in managing client relationships.

Required Skills & Qualifications:


  • Passionate marketer with 3-5 years of hands on Marketo Marketing Automation experience.



  • Experience with other marketing automation platforms (Hubspot/Pardot) is a plus.



  • Consulting, agency or client facing experience.



  • Experience with Agile/Scrum methodology.



  • Ability to work in a fast paced environment.



  • Self-starter who can work independently.



  • Strong consulting and communication skills. Ability to work effectively with various organizations in pursuit of problem solutions.



  • Ability to create/write client facing technical and executive summary documentation.

marketing automation expert

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