Senior Executive - Content Strategist

4 - 8 years

0 Lacs

Posted:3 weeks ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking a qualified Content Strategist to join our team and play a crucial role in creating, improving, and managing content to meet our business objectives. In this position, you will also be responsible for enhancing brand visibility through content sharing and analyzing web traffic and metrics to optimize strategies. The ideal candidate for this role is a seasoned professional with strong creative writing abilities and the capacity to thrive under deadlines while maintaining attention to detail. As a Content Strategist, you will oversee various marketing content initiatives to ensure customer engagement, brand coherence, and a positive user experience. Responsibilities: - Collaborate on developing a content strategy aligned with both short-term and long-term marketing goals, encompassing various content types such as Podcasts, Video Scripts, Ad Copies, Transcripts, etc. - Hold end-to-end responsibility for Podcast engagement and delivery. - Work closely with the studio team to strategize and create website and social media content. - Craft compelling social media posts for all platforms, including founders" accounts. - Contribute to the creation of social media and founders" content calendars. - Edit, proofread, and enhance copies to boost user engagement and optimize content based on SEO guidelines. Ensure quality control of all created content. - Utilize content management systems effectively to plan and execute tasks. - Maintain task lists and compliance reports in a timely manner. - Keep abreast of industry trends and generate innovative ideas to captivate audience attention. Required Competencies: - Demonstrable work experience in content creation and management. - Proficiency in using MS Office applications. - Preferably, knowledge of SEO principles and web traffic metrics. - Familiarity with audience targeting on various social media platforms. - Excellent English writing skills. - Strong attention to detail and organizational abilities. - Effective time-management skills. Qualifications/Experience: - Previous experience in Marketing/Advertising Agencies or industries like e-commerce, technology, healthcare, OTT, etc., is preferred. - 4-6 years of relevant work experience. Please note that this is an onsite position, and hybrid work arrangements are not available. Salary: The compensation for this role is not fixed and will be based on the skills, experience, and exposure required for the position. We are willing to offer a competitive salary for the right candidate who meets our criteria.,

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