Job
Description
Job Title: Senior Community Manager Location: Remote/Hybrid Position Type: Full-Time Experience Level: Mid-level About MaAvatar MaAvatar is an innovative social metaverse platform that combines immersive AR, VR, and AI experiences, creating a unique ecosystem where users can find companions in real time, interact, explore, and form meaningful connections in the virtual world. Leveraging blockchain and NFTs, MaAvatar provides secure, customizable, and ownable digital assets with virtual and IRL benefits. Role Overview As the Senior Community & Marketing Manager, you will lead and execute strategies to grow and nurture MaAvatars community, building strong relationships with users, partners, and influencers. Youll be responsible for creating a dynamic, engaged ecosystem where users feel connected and empowered while ensuring our marketing initiatives drive brand recognition, user acquisition, and long-term loyalty. Responsibility Engagement: Develop and execute strategies to grow, engage, and retain MaAvatars community across platforms (Discord, Telegram, Twitter, Reddit, etc.). Foster active discussions, respond to user inquiries, and ensure a positive, vibrant community experience. Organize virtual events, AMAs, contests, and interactive sessions to drive engagement and loyalty. Advocacy: Identify and collaborate with community ambassadors, influencers, and brand advocates to amplify MaAvatars presence. Launch ambassador programs and user-generated content campaigns to deepen community participation. Feedback Loop: Act as the bridge between the community and internal teams, gathering insights and feedback to improve the platform and user experience. Monitor sentiment and provide actionable recommendations to the product and marketing teams. Campaign Development: Plan and execute marketing campaigns that promote MaAvatars brand, products, and key events, aligning with the companys growth objectives. Work closely with the design and content teams to develop compelling, onbrand assets for campaigns. User Acquisition: Drive user acquisition through social media campaigns, influencer partnerships, and digital ads. Collaborate with paid media specialists to optimize campaign performance and achieve KPIs. Brand Building: Develop and maintain a consistent tone, voice, and visual identity for MaAvatar across all channels. Collaborate with the creative team to produce high-quality, shareable content (videos, posts, infographics). Data-Driven Growth: Analytics & Reporting: Track, analyze, and report on community growth, engagement, and campaign performance. Use analytics tools to identify trends and opportunities to enhance user experience and marketing ROI. KPIs: Define and achieve KPIs such as Monthly Active Users (MAU), engagement rates, community growth, and retention metrics. Partnerships & Outreach: Influencer Marketing: Build and manage relationships with influencers, streamers, and creators who align with MA Avatar brand. Develop co-branded initiatives with partners to expand reach and attract new users. Collaborations: Identify partnership opportunities with relevant brands, communities, and organizations to create mutually beneficial campaigns. Required Qualifications Experience: 3+ years of experience in community management, marketing, or similar roles in gaming, Web3 consumer-focused industries. Proven track record of building and growing engaged online communities. ¢ Experience with managing large-scale campaigns across digital platforms. Skills: ¢ Expertise in managing community platforms (Discord, Telegram, Twitter, Reddit, etc.). ¢ Strong understanding of social media trends, tools, and best practices. ¢ Data-driven mindset with proficiency in analytics tools (e.g., Google Analytics, Sprout Social, or Hootsuite). ¢ Email marketing ¢ Excellent communication skills, both written and verbal, with the ability to craft compelling messages and foster relationships. Knowledge: ¢ Familiarity with blockchain, NFTs, and Web3 ecosystems is highly preferred. ¢ Passion for the metaverse, digital communities, and immersive experiences. Soft Skills: ¢ A proactive and self-motivated lead who can work independently and collaboratively in a fast-paced environment. ¢ Strong organizational skills with the ability to manage multiple projects simultaneously. ¢ Creative problem solver with an entrepreneurial mindset. Preferred Qualifications ¢ Experience working with NFT or gaming communities. ¢ Prior experience in influencer marketing or ambassador programs. ¢ Knowledge of AR/VR ecosystems and their impact on digital communities. What We Offer ¢ Competitive Salary: Based on experience and expertise. ¢ Token Allocation: Opportunity to earn equity in the form of MaAvatar tokens. ¢ Growth Opportunities: Be a part of a rapidly growing platform with opportunities to advance your career in community and marketing leadership. ¢ Learning Resources: Access to tools, courses, and events to grow your expertise in blockchain, Web3, and metaverse technologies. How to Apply If youre passionate about building and growing vibrant communities and want to shape the future of social interaction in the metaverse, wed love to hear from you! Send your resume, portfolio, and a brief note about why youre a great fit to devna.gupta@xtendedspace.com
