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Description
Job Title: Senior Art Director A leading smart wearables, mobile accessories, and audio technology brand is seeking a seasoned Senior Art Director to define and lead its creative vision. This is a strategic role for an experienced design leader passionate about building iconic, high-performance visual communication in a fast-paced consumer tech environment. Role Overview As a Senior Art Director , you will own the brand’s visual identity across all customer touchpoints—campaigns, packaging, digital assets, performance creatives, and product storytelling. This position calls for strong leadership, aesthetic clarity, and a deep understanding of design for both brand and business impact. Key Responsibilities Creative Strategy & Execution Lead the development of brand-aligned creative concepts for integrated marketing campaigns across digital, e-commerce, print, and retail. Product-Focused Visual Storytelling Communicate complex technical features (e.g., ANC, fast charging, Bluetooth tech) through compelling, consumer-friendly design. Packaging & Visual Identity Oversee premium packaging design and ensure consistency across physical and digital brand expressions. Photoshoot & Video Production Oversight Direct product and lifestyle photoshoots, along with storyboarding and supervising short-form video content production. Performance-Driven Design Create high-impact visuals for social media, Amazon/Flipkart, and D2C platforms focused on conversion and engagement. Cross-Functional Collaboration Work closely with marketing, e-commerce, and product teams to deliver creatives aligned with campaign goals and timelines. Team Leadership & Mentorship Manage and mentor a team of designers. Provide direction, feedback, and support to elevate creative standards across the board. Required Skills & Experience 7–10 years of experience in design/art direction, with 3+ years in a senior or leadership role, preferably in the consumer electronics or lifestyle industry. Proven track record of developing successful product-centric campaigns across both digital and traditional channels. Strong command of Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD, After Effects); Figma and 3D design knowledge is a plus. A robust portfolio showcasing campaign development, packaging design, branding systems, and e-commerce visuals. Ability to manage multiple projects and deadlines in a fast-paced, high-growth environment. Exceptional communication, time management, and team leadership capabilities. Education – Mandatory Requirement Bachelor’s degree in Graphic Design, Visual Communication, or a related field. Preferred: Graduates from Tier-1 design institutions, including: NIFT (Delhi, Mumbai, Bangalore, Chennai, Kolkata, Jodhpur, Kangra) Srishti Institute of Art, Design and Technology MIT Institute of Design, Pune Or other nationally recognized design colleges Candidates should demonstrate both creative excellence and strategic thinking. A strong portfolio is essential to be considered for this role. What We Offer Leadership role in a fast-scaling, design-forward tech brand. A creative-first culture that values innovation, ownership, and execution. Influence over national campaigns and product experiences used by millions. Competitive compensation of ₹20–25 LPA (Negotiable), with additional performance-linked incentives. Access to the latest in wearable, audio, and mobile accessory innovations. Skills: visual storytelling,creative strategy,graphic animation,communication,art,graphic arts,indesign,performance-driven design,cross-functional collaboration,illustrator,xd,design,3d design,packaging design,figma,video production,photoshop,visual communication,product-focused visual storytelling,photoshoot direction,design art direction,adobe creative suite,after effects,brand identity,photoshoot management,team leadership Show more Show less
