SEM Analyst

You should have 2-4 years of experience in online marketing, with a specific focus on search engine marketing. Your skills should include proficiency in Google Bing Ads & Facebook Ad Management Tool, Youtube, and Excel. Your responsibilities will include working within Search Engine Marketing platforms such as Google Adwords and Bing Ads, as well as utilizing Web Analytics platforms like Google Analytics. Experience with Bid Management Tools such as Acquisio, Kenshoo, Marin, etc. would be a plus. Possessing Google AdWords and/or Analytics Certifications would also be beneficial. Additional skills in social media marketing would be advantageous. You will be responsible for managing campaigns across multiple platforms, including Google AdWords and Bing Ads. This will involve budget management, keyword research, ad copywriting, and analyzing key performance indicators such as click-through rates, conversion rates, ROAS, ROI, CPL, CPA, etc.,