Sales Cordinator

Job Summary

The CRM Executive will serve as the primary point of contact for assigned dealers, ensuring seamless order management from order receipt through dispatch and payment follow-up. The role involves close coordination with the Sales, Dispatch, Production, Accounts, and Logistics teams to provide timely customer service and maintain strong dealer relationships.

Key Responsibilities

Lead Management & Follow-up

· Receive, record, and assign incoming leads to the concerned sales team members.

· Conduct timely follow-ups with prospects to qualify leads and ensure prompt response.

· Track lead progress and ensure all enquiries are attended to within defined timelines.

· Maintain an updated sales pipeline and follow-up tracker in the CRM system.

Sales Coordination

· Coordinate with the sales team on enquiries, quotations, customer requirements, and order status.

· Follow up with sales representatives for lead updates, customer feedback, and closure status.

· Assist the sales team in preparing quotations, sales documents, and customer communications.

· Ensure smooth coordination between Sales, Production, Dispatch, and Accounts for timely execution of customer orders.

Dealer Relationship Management

· Build and maintain strong relationships with assigned dealers and distributors.

· Act as the first point of contact for dealer inquiries, order status, and support.

· Ensure prompt resolution of dealer concerns by coordinating with internal departments.

Order Management

· Receive purchase orders from dealers through calls, emails, WhatsApp.

· Verify order details, pricing, product specifications, and availability before processing.

· Coordinate with the Sales Team regarding order confirmations and any order amendments.

Dispatch Coordination

· Coordinate with the Dispatch teams to ensure timely order execution.

· Monitor dispatch schedules and ensure deliveries are completed as per committed timelines.

· Keep dealers informed about dispatch status, transport details, and expected delivery dates.

· Resolve dispatch-related issues through effective coordination with internal teams.

Payment Follow-up

· Coordinate with the Accounts team regarding outstanding receivables.

· Follow up with dealers for timely payments as per agreed credit terms.

· Maintain records of payment commitments and update the management regularly.

· Support the Sales Team in improving collection efficiency.

Customer Service & Issue Resolution

· Handle dealer complaints related to order processing, dispatch delays, shortages, damages, or documentation.

· Coordinate internally to resolve customer issues within the defined turnaround time.

· Ensure a high level of customer satisfaction through proactive communication.

Documentation & Reporting

· Maintain accurate records of customer interactions, orders, dispatches, and payment follow-ups.

· Prepare daily and weekly reports on order status, dispatch performance, pending orders, and collections.

· Maintain customer databases and ensure information is updated regularly.

Cross-Functional Coordination

· Liaise with Sales, Production, Dispatch, Logistics, and Accounts teams to ensure smooth order execution.

· Escalate critical issues to management for timely resolution.

· Support process improvements to enhance customer experience and operational efficiency.

Required Qualifications

• Bachelor's degree in Commerce, Business Administration, or a related field.
• 2–5 years of experience in CRM, Sales Coordination, Customer Support, or Order Management, preferably in the plywood, laminates, building materials, or manufacturing industry.
• Proficiency in Microsoft Excel.
• Strong communication, coordination, and follow-up skills.
• Ability to manage multiple priorities while maintaining accuracy.

Key Competencies

• Customer Relationship Management
• Order Processing & Coordination
• Dispatch & Logistics Coordination
• Payment Follow-up & Collection Support
• Communication & Negotiation
• Problem Solving
• Time Management
• Attention to Detail
• Team Collaboration
• Customer-Centric Approach

Pay: ₹30,000.00 - ₹100,000.00 per month

Benefits:

• Leave encashment
• Provident Fund

Work Location: In person