Sales and Account Executive

Sales and Account Executive – Fabrication & Powder Coating

Location: Embross Systems Pvt. Ltd, Pune, India
Department: Sales / Business Development
Reports To: Plant Manager
Employment Type: Full-Time

Who are We

At Embross, we build technology that quietly powers millions of travels experience every day. From check-in to boarding, there’s a strong chance that our hardware or software played a role in getting passengers where they need to go.

We partner with some of the world’s leading airlines and airports to deliver passenger automation and self-service solutions that make travel faster, simpler, and less stressful. For our partners, that means more efficient operations and better passenger experience. For us, it means solving complex, real-world challenges on a global scale.

What makes Embross unique is the breadth of what we do. We work across a diverse stack that blends hardware, software, and real-time systems in some of the busiest and most demanding environments in the world. It’s a space where creativity, engineering, and operational thinking come together.

If you’re motivated by meaningful problems, tangible impact, and the opportunity to shape how people move through the world, we should talk.

What You'll Do

We are looking for a motivated and results-oriented Sales and Account Executive to develop and grow our external customer business for our manufacturing facility in India.

Our plant currently supports the fabrication and powder coating requirements for our own passenger automation and self-service solutions. As part of our growth strategy, we are expanding these capabilities to serve external customers across various industries.

The successful candidate will be responsible for identifying potential customers, developing new business opportunities, visiting prospective clients, understanding their fabrication and finishing requirements, coordinating internally on quotations and feasibility, and converting opportunities into long-term customer relationships.

This is a hands-on B2B sales role that requires significant customer interaction, local market development, and regular travel to meet prospective and existing customers.

Key Responsibilities

Business Development & Sales

• Identify and develop new business opportunities for:
  • Sheet-metal fabrication
  • Metal cabinets and enclosures
  • Custom fabricated components
  • Powder coating and finishing services
  • Self service solutions on the domestic market, as a second phase.
  • Other related manufacturing capabilities offered by the plant

• Research and identify potential customers across relevant industries and geographic markets.
• Build and maintain a strong pipeline of prospective customers.
• Conduct regular cold calls, emails, LinkedIn outreach, networking, and in-person visits to generate new opportunities.
• Schedule and conduct meetings with prospective customers to understand their requirements.
• Visit customer facilities to understand their manufacturing, fabrication, finishing, quality, and delivery requirements.
• Prepare and deliver company and capability presentations to prospective customers.
• Follow up consistently with prospects and move opportunities through the sales cycle from initial contact to order placement.
• Develop relationships with purchasing managers, engineering teams, operations managers, plant managers, and business owners.

Customer & Account Management

• Serve as the primary point of contact for assigned customers.
• Develop strong, long-term relationships with customers and identify opportunities for repeat and additional business.
• Understand customer requirements, specifications, volumes, timelines, and quality expectations.
• Coordinate with internal teams to ensure customer requirements are clearly understood and properly communicated.
• Monitor customer satisfaction and proactively address issues or concerns.
• Identify opportunities to increase business with existing customers.

Quotation & Order Coordination

• Work closely with the Plant, Engineering, Production, and Finance teams to develop competitive quotations.
• Gather necessary technical and commercial information from customers for quotation purposes.
• Coordinate customer drawings, specifications, quantities, materials, finishing requirements, and delivery expectations.
• Follow up on quotations and negotiate pricing and commercial terms within approved guidelines.
• Support the transition of new customers/orders from sales into production.
• Track orders and communicate status updates to customers as required.

Market Development

• Identify industries and customer segments that could benefit from our fabrication and powder-coating capabilities.
• Develop a target customer list and territory strategy.
• Monitor market trends, competitor activity, pricing, and customer requirements.
• Attend relevant trade shows, industry events, networking events, and customer meetings to generate business.
• Continuously identify new applications and markets for the company's manufacturing capabilities.

Reporting & Sales Planning

• Maintain accurate records of prospects, opportunities, quotations, orders, and customer interactions.
• Provide regular sales pipeline and business development reports to management.
• Establish and work toward monthly, quarterly, and annual sales targets.
• Track conversion rates, sales activity, customer acquisition, and revenue growth.
• Provide management with market feedback and recommendations regarding pricing, capabilities, and potential new services.

Key Performance Indicators (KPIs)

Success in this position will be measured by:

• Number of qualified new prospects developed.
• Number of customer visits and meetings.
• Number and value of quotations generated.
• New customers acquired.
• Revenue generated from external customers.
• Gross margin generated from new business.
• Conversion of prospects into customers.
• Repeat business and customer retention.
• Growth of the external fabrication and powder-coating business.

Qualifications & Experience

• Bachelor's degree or diploma in Business, Sales, Engineering, Manufacturing, or a related field preferred.
• 5+ years of B2B sales/business development experience, preferably in a manufacturing or industrial environment.
• Experience selling one or more of the following would be highly desirable:
  • Sheet-metal fabrication
  • Metal enclosures/cabinets
  • CNC/laser cutting, bending, welding or related fabrication
  • Powder coating
  • Industrial components
  • Contract manufacturing
  • OEM manufacturing
• Proven track record of developing new customers and generating business.
• Strong understanding of the B2B sales cycle and customer acquisition process.
• Ability to read and understand basic technical drawings and manufacturing specifications is an advantage.
• Strong negotiation, presentation, communication, and relationship-building skills.
• Proficiency in MS Office and CRM/sales tracking tools.
• Willingness and ability to travel regularly for customer visits.

Key Competencies

• New Business Development: Ability to identify opportunities and proactively pursue new customers.
• Hunter Mentality: Comfortable making cold calls, arranging meetings, and developing business from the ground up.
• Technical Understanding: Ability to understand and communicate manufacturing capabilities and customer requirements.
• Relationship Building: Ability to establish credibility and long-term relationships with customers.
• Commercial Acumen: Understanding of pricing, margins, quotations, and commercial negotiations.
• Communication: Strong verbal and written communication skills.
• Follow-through: Persistent and organized in managing leads and opportunities.
• Problem Solving: Ability to work with customers and internal teams to resolve issues and find practical solutions.
• Results Orientation: Focused on converting opportunities into measurable revenue.

What We Offer