02. Job Description: We are seeking a dynamic and innovative AVP Marketing with 7-8 years of experience in B2B marketing, preferably in the education, e-learning, or compliance sectors. The ideal candidate will be responsible for developing and executing marketing strategies that enhance our brand presence, drive lead generation, and support business growth. 03. Key Responsibilities: Marketing Strategy: Develop and implement a comprehensive marketing strategy aligned with Rainmaker s business goals and vision. Brand Management: Strengthen Rainmaker s brand positioning through consistent messaging and impactful campaigns across various platforms. Content Marketing: Oversee the creation of engaging content, including blogs, case studies, white papers, videos, and social media posts, to drive brand awareness and thought leadership. Lead Generation: Design and execute lead generation campaigns through digital marketing, email marketing, SEO/SEM, and social media advertising. Campaign Management: Plan, execute, and optimize multi-channel marketing campaigns to achieve desired KPIs and ROI. Market Research: Conduct market analysis to identify trends, competitive landscape, and customer insights to inform marketing strategies. Team Collaboration: Work closely with cross-functional teams, including sales, product development, and client services, to ensure marketing efforts are aligned with business objectives. Performance Metrics: Track, analyze, and report on the effectiveness of marketing campaigns and initiatives, making data-driven recommendations for continuous improvement. Vendor Management: Manage relationships with external agencies, designers, and other vendors to ensure high-quality and timely delivery of marketing materials. 04. Qualifications: Bachelor s degree in Marketing, Business Administration, Communications, or a related field. 7-8 years of experience in B2B marketing, with a strong track record of developing and executing successful marketing strategies. Experience in the education, e-learning, or compliance sectors is a plus. Strong understanding of digital marketing, including SEO/SEM, content marketing, social media, and email marketing. Excellent written and verbal communication skills. Proficient in marketing tools and software such as Google Analytics and CRM platforms. Creative thinker with the ability to translate complex ideas into clear and compelling marketing messages. Strong analytical skills and data-driven decision-making capabilities. Ability to work independently and collaboratively in a fast-paced environment. 05. Why Join Us: Opportunity to work with a leading company in the culture and compliance learning space. Collaborative and innovative work environment. Competitive salary and benefits package. Opportunity to make a significant impact on organizational culture and compliance across various industries.
The Role Sr. Manager Corporate Solutions will be responsible for designing and implementing a sales strategy that expands Rainmaker s customer base while delivering against revenuegrowth targets in the assigned geography. This is a key client-facing role with the ownership of revenue generation, driving sales pipeline, and closing enterprise-level deals across industry verticals. The individual will be required to have a strong understanding of different sales approaches while having a demonstrated ability to pitch solutions. Key Responsibilities New client acquisition : The individual will be required to conduct market research and identify potential clients. Client information & relationship management: o The Senior Manager Corporate Solutions will manage the entire sales cycle for assigned Rainmaker clients (prospectinggenerating & qualifying leads, presenting the potential client with suitable Rainmaker solutions, creating & submitting proposals, closure and payment collection) o They will be required to collate and maintain client information on CRM systems o The individual will be required to develop strong relationships with new clients while ensuring that both existing and new clients have a superior experience Collaboration : The Senior Manager Corporate Solutions will be required to collaborate with internal stakeholders like Subject Matter Experts, Marketing team members, and Delivery team members to ensure that clients have a superior experience with Rainmaker. They will review client feedback and collaborate with teams to implement necessary changes. Providing market inputs: The individual will be required to contribute ideas for recommended upgrades additional products and services given their understanding of client requirements and market trends. Knowledge and Experience Required About 5+ years of experience in a similar role(s) Knowledge of different sales approaches and an ability to identify a recommended approach based on the product and the client Demonstrated skills required for success in sales roles, such as negotiation skills, excellent verbal and written communication, confident presence Analytical problem-solving skills Demonstrated ability to collaborate and work effectively with multiple stakeholders across teams.