Programmatic Executive (DV360)

As an integral part of Annalect Global and Omnicom Group, you will be involved in providing stellar products and services in the areas of Creative Services, Technology, Marketing Science (data & analytics), and Media Services. Annalect India is a key player in solving pressing business issues for our group companies and global agencies. With over 2000 colleagues committed to our mission, we are rapidly growing and seeking talented professionals like you to join us on this exciting journey. Key Responsibilities: - Successfully managing the day-to-day performance of campaigns on DV360. - Expertise in Deal Management and troubleshooting, including setting up and investigating inventory sources in different DSPs like TTD & DV360. - Monitoring and reporting deals in SSP, conducting Deal Hygiene and Health checks, and Supply Path Optimization (SPO) for clearing price, volume, and technology integration. - Creating successful audience segmentation strategies to achieve client goals. - Executing optimizations to exceed KPIs, setting campaign strategies, and downstream client funnel optimization. - Making data-driven arguments for enhanced client data access. - Collaborating with the agency team to develop best-in-class solutions using available technology. - Communicating performance metrics to clients and agencies on a daily basis. Qualifications: - A full-time graduate degree is mandatory. - Minimum 2-4 years of experience in managing programmatic campaigns for large clients. - Hands-on experience with DSPs to build and optimize campaigns for large-scale clients, preferably with Google platforms. - Strong troubleshooting skills and attention to detail. - Working knowledge of digital marketing including display, video, social, and marketing analytics. - Proven technical and analytical aptitude with a passion for testing and innovation. - Proficiency in Excel with the ability to organize and analyze multiple data sources effectively. (Note: No additional details about the company were mentioned in the job description.),