About the Role: We are looking for a highly organized and proactive Virtual Assistant to support our team with administrative, operational, and coordination tasks. The ideal candidate is detail-oriented, tech-savvy, and capable of managing multiple responsibilities while maintaining clear communication and delivering timely results. Key Responsibilities: Utilize project management and communication tools to streamline team workflows. Provide daily communication and status updates to ensure alignment with team objectives. Manage calendars, scheduling, and appointment coordination efficiently. Prepare detailed reports, presentations, and meeting documentation as required. Handle expense tracking and budget monitoring with accuracy and attention to detail. Monitor ongoing projects to ensure deadlines are met and deliverables are completed on time. Coordinate between different departments or teams to maintain smooth operations. Assist in recruitment processes , including resume screening and interview scheduling . Requirements: Proven experience as a Virtual Assistant or similar administrative role. Strong knowledge of project management tools and communication platforms (e.g., Slack, Trello, Meet, Zoom). Excellent organizational and time management skills. Proficiency in preparing reports, presentations, and handling scheduling tools. Strong communication skills and ability to work independently. Must have a reliable high-speed internet connection. Fluent in English (written and spoken) with excellent communication skills. Show more Show less
About the Role Orokyn is seeking a Marketing Manager, Institutional (B2B) to lead our institutional marketing strategy and execution. This role blends strategic storytelling, data-driven campaign management, and HubSpot-powered automation to drive awareness, engagement, and qualified lead generation across wealth platforms, RIAs, and institutional partners. As Marketing Manager, you’ll be part content strategist, part campaign operator, and part sales-enablement architect — responsible for building a consistent inbound lead flow and aligning institutional messaging with Orokyn’s trusted brand voice. Key Responsibilities Content Creation & Thought Leadership Develop a monthly content calendar across blog posts, newsletters, webinars, and videos to engage advisors and grow the sales pipeline. Write and edit market insights, commentaries, and thought leadership pieces that position Orokyn as a professional authority in precious metals and portfolio diversification. Produce advisor-specific resources such as: “How to Offer Metals Without Disrupting Your AUM Model: RIA Guide to Metals” “Friendly Ways to Introduce Gold to Clients” “Already on Your Platform? Here’s How to Activate Orokyn” Create multi-format content (blogs, newsletters, case studies, educational videos) that highlights why Orokyn is the smarter, institutional-grade partner for advisors. Partner with the DTC media team to develop educational videos, animations, and other multimedia content. Build and distribute a monthly branded newsletter featuring market updates, Orokyn news, educational insights, and calls-to-action that drive demo requests and consultations. Collaborate with internal experts to publish timely insights tied to market movements, ensuring Orokyn remains visible and relevant during major news cycles. Develop a future digital PR strategy (AEO/Gen AI) to make Orokyn’s original research more discoverable. Distribution & Campaign Execution Define and manage multi-channel distribution across LinkedIn, direct email, the Orokyn website, and paid campaigns. Develop segmentation frameworks for advisors, investors, and prospects — tailoring content and CTAs for each audience. Plan and execute targeted B2B campaigns to support advisor onboarding and institutional sales initiatives. Collaborate with Sales to ensure every campaign supports lead generation and pipeline velocity goals. Create sales enablement materials such as one-pagers, pitch decks, ROI guides, and case studies. Lead paid and organic campaigns that grow reach, optimize targeting, and increase advisor engagement. Uphold brand consistency and enforce quality standards across all Orokyn marketing and sales materials. HubSpot Integration & Marketing Automation Optimize HubSpot for managing end-to-end campaigns — including emails, landing pages, ads, and automation workflows. Serve as a hands-on HubSpot operator with support from integration and technology teams. Develop and maintain HubSpot dashboards providing real-time visibility into: Campaign performance (open, click, and conversion rates). Lead quality and pipeline impact. ROI by channel and segment. Establish a structured lead-routing process to ensure seamless flow of qualified leads to sales. Maintain CRM hygiene and integrate with AdvizorPro and other enrichment systems (including HubSpot AI). Create a continuous feedback loop with Sales to assess lead quality and optimize nurture campaigns. Performance & Measurement Track and report key KPIs monthly, including: Newsletter open and click rates. LinkedIn engagement and reach. Qualified lead generation. MQL → SQL conversion and pipeline velocity. Use data to optimize campaigns and increase inbound leads by 50–100% over six months. Produce a HubSpot performance dashboard for executive review. Cross-Functional Collaboration Partner closely with Institutional Sales to align campaigns with business development goals. Collaborate with Web & Design to evolve Orokyn.com into a conversion-focused marketing hub. Work with Leadership and Compliance to ensure all content meets regulatory and brand standards. Coordinate with DTC marketing for dual campaigns that enhance brand visibility across both Orokyn and Orokyn Direct. Success Criteria Consistent monthly cadence of newsletters, videos, and timely market content. Growth in digital engagement (LinkedIn, email, and website traffic). Increase in qualified lead generation and efficient lead routing into sales. Actionable and transparent HubSpot performance dashboards. Ideal Candidate You are a creative yet analytical B2B marketer who thrives on translating complex ideas into engaging, measurable campaigns. You have experience in financial services or institutional marketing, strong HubSpot skills, and a proven record of improving pipeline quality through smart automation and content strategy. www.orokyn.com
About the Role We’re seeking a highly skilled HubSpot Administrator to manage, configure, and optimize our HubSpot platform. This role ensures that HubSpot aligns with our business goals and supports our marketing, sales, and service teams effectively. You’ll act as both the gatekeeper and architect of our HubSpot instance—driving efficiency, data integrity, and automation across departments. Key Responsibilities 1. Platform Configuration & Management Configure HubSpot portals, including custom objects, properties, workflows, and automated processes Customize dashboards, pipelines, and reports to meet team needs Set up and maintain Marketing, Sales, Service, and Operations Hubs Develop and refine lead scoring models Manage user access, roles, permissions, and onboarding 2. Data Management & Integrity Ensure data accuracy and cleanliness through audits and deduplication Conduct data imports, migrations, and maintenance Maintain database hygiene and segmentation best practices 3. Automation & Workflows Design and optimize marketing automation workflows and lead nurture campaigns Set up and manage Sales Hub sequences and lead routing Streamline pipeline processes and sales automation 4. Reporting & Analytics Build custom dashboards and reports for key performance tracking Develop attribution models and KPI monitoring frameworks Analyze marketing and sales data to generate actionable insights 5. Integrations & Technical Support Oversee integrations with tools such as Salesforce, Zapier, Shopify, Drift, and Google Workspace Build and maintain integrations using APIs and webhooks Provide troubleshooting and technical support to internal teams 6. Training & Support Provide user training and onboarding for HubSpot users Serve as a cross-departmental liaison translating technical concepts into business terms Promote HubSpot best practices and continuous learning 7. Strategic Planning & Optimization Conduct regular HubSpot portal audits and implement optimization improvements Stay current on HubSpot updates, tools, and trends Support campaign setup, execution, and performance tracking Required Skills & Qualifications 3+ years of hands-on HubSpot administration experience Deep understanding of HubSpot CRM, Marketing, Sales, and Service Hubs Experience with APIs, webhooks, integrations, and data architecture Strong problem-solving and process optimization abilities Excellent communication and cross-functional collaboration skills Highly organized, detail-oriented, and self-motivated Preferred Certifications: HubSpot Certified Administrator Various HubSpot Academy certification programs www.orokyn.com
About the Role Orokyn is seeking a Marketing Manager, Institutional (B2B) to lead our institutional marketing strategy and execution. This role blends strategic storytelling, data-driven campaign management, and HubSpot-powered automation to drive awareness, engagement, and qualified lead generation across wealth platforms, RIAs, and institutional partners. As Marketing Manager, you'll be part content strategist, part campaign operator, and part sales-enablement architect responsible for building a consistent inbound lead flow and aligning institutional messaging with Orokyn's trusted brand voice. Key Responsibilities Content Creation & Thought Leadership Develop a monthly content calendar across blog posts, newsletters, webinars, and videos to engage advisors and grow the sales pipeline. Write and edit market insights, commentaries, and thought leadership pieces that position Orokyn as a professional authority in precious metals and portfolio diversification. Produce advisor-specific resources such as: How to Offer Metals Without Disrupting Your AUM Model: RIA Guide to Metals Friendly Ways to Introduce Gold to Clients Already on Your Platform Here's How to Activate Orokyn Create multi-format content (blogs, newsletters, case studies, educational videos) that highlights why Orokyn is the smarter, institutional-grade partner for advisors. Partner with the DTC media team to develop educational videos, animations, and other multimedia content. Build and distribute a monthly branded newsletter featuring market updates, Orokyn news, educational insights, and calls-to-action that drive demo requests and consultations. Collaborate with internal experts to publish timely insights tied to market movements, ensuring Orokyn remains visible and relevant during major news cycles. Develop a future digital PR strategy (AEO/Gen AI) to make Orokyn's original research more discoverable. Distribution & Campaign Execution Define and manage multi-channel distribution across LinkedIn, direct email, the Orokyn website, and paid campaigns. Develop segmentation frameworks for advisors, investors, and prospects tailoring content and CTAs for each audience. Plan and execute targeted B2B campaigns to support advisor onboarding and institutional sales initiatives. Collaborate with Sales to ensure every campaign supports lead generation and pipeline velocity goals. Create sales enablement materials such as one-pagers, pitch decks, ROI guides, and case studies. Lead paid and organic campaigns that grow reach, optimize targeting, and increase advisor engagement. Uphold brand consistency and enforce quality standards across all Orokyn marketing and sales materials. HubSpot Integration & Marketing Automation Optimize HubSpot for managing end-to-end campaigns including emails, landing pages, ads, and automation workflows. Serve as a hands-on HubSpot operator with support from integration and technology teams. Develop and maintain HubSpot dashboards providing real-time visibility into: Campaign performance (open, click, and conversion rates). Lead quality and pipeline impact. ROI by channel and segment. Establish a structured lead-routing process to ensure seamless flow of qualified leads to sales. Maintain CRM hygiene and integrate with AdvizorPro and other enrichment systems (including HubSpot AI). Create a continuous feedback loop with Sales to assess lead quality and optimize nurture campaigns. Performance & Measurement Track and report key KPIs monthly, including: Newsletter open and click rates. LinkedIn engagement and reach. Qualified lead generation. MQL ? SQL conversion and pipeline velocity. Use data to optimize campaigns and increase inbound leads by 50100% over six months. Produce a HubSpot performance dashboard for executive review. Cross-Functional Collaboration Partner closely with Institutional Sales to align campaigns with business development goals. Collaborate with Web & Design to evolve Orokyn.com into a conversion-focused marketing hub. Work with Leadership and Compliance to ensure all content meets regulatory and brand standards. Coordinate with DTC marketing for dual campaigns that enhance brand visibility across both Orokyn and Orokyn Direct. Success Criteria Consistent monthly cadence of newsletters, videos, and timely market content. Growth in digital engagement (LinkedIn, email, and website traffic). Increase in qualified lead generation and efficient lead routing into sales. Actionable and transparent HubSpot performance dashboards. Ideal Candidate You are a creative yet analytical B2B marketer who thrives on translating complex ideas into engaging, measurable campaigns. You have experience in financial services or institutional marketing, strong HubSpot skills, and a proven record of improving pipeline quality through smart automation and content strategy. www.orokyn.com