Digital Marketing - Executive BAJAAO.COM

1.0 - 5.0 years

0 Lacs

maharashtra

On-site

As a Digital Marketing Executive at Bajaao, you will play a crucial role in assisting the planning, execution, and optimization of our online marketing channels. You should possess a strong understanding of digital marketing concepts and strategies. Your responsibilities will include utilizing marketing analytics techniques to collect data from various sources such as social media and web analytics. You will be responsible for identifying trends, insights, and performance metrics to enhance our digital marketing campaigns. Monitoring and reporting the performance of campaigns against established goals like ROI and KPIs will be a key aspect of your role. You will be actively involved in planning and managing our company's presence on social media platforms like Twitter, Instagram, and Facebook. Engaging with customers on social media, forwarding leads to relevant teams, and monitoring customer interactions will be part of your daily tasks. Additionally, you will assist in the planning and execution of online newsletters and promotional emails. Collaborating with internal teams to create optimized landing pages and enhance user experience throughout the user funnel will be essential. Your role will also involve conducting market research, analyzing consumer reports, and questionnaires to gather valuable insights. Composing and posting online content on our website and other merchandising platforms will be a key responsibility. To excel in this role, you should have proven work experience in digital marketing and possess strong analytical abilities to evaluate customer experiences across various touchpoints. Keeping abreast of the latest trends and best practices in online marketing is necessary. Proficiency in website analytics tools like Google Analytics and experience in setting up and optimizing Google AdWords campaigns would be advantageous. Strong analytical skills and a data-driven approach are essential attributes for this position.,

Posted 5 days ago

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