Job Title: Lead Generation Specialist - Medical Device Equipment Location: Bangalore, India Job Type: [Full-time] Department: Sales & Marketing Job Summary: The Lead Generation Specialist will be responsible for identifying, qualifying, and nurturing potential leads within the medical device industry. You will work closely with the sales and marketing teams to drive growth, create a pipeline of sales opportunities, and contribute to the overall sales strategy for our medical device products. Key Responsibilities: Lead Generation: Identify and source potential leads through various channels, including cold calling, email campaigns, social media, webinars, and trade shows. Research & Market Analysis: Conduct in-depth research to identify key decision-makers and potential clients in the medical device industry, including hospitals, medical clinics, and healthcare providers. CRM Management: Maintain and update accurate records of lead information, communications, and statuses in the Customer Relationship Management (CRM) system. Lead Qualification: Qualify leads through phone calls, emails, and online interactions to ensure they meet the companys ideal customer profile and are ready for follow-up by the sales team. Collaboration: Collaborate with the sales and marketing teams to develop and execute targeted lead generation campaigns, webinars, and other marketing initiatives. Data Reporting: Track and report on lead generation metrics, including conversion rates, number of leads generated, and sales pipeline health. Relationship Building: Build and maintain professional relationships with key stakeholders in the healthcare sector to understand their needs and pain points. Industry Knowledge: Stay updated on the latest trends and advancements in the medical device industry to effectively position the company’s products and services. Qualifications: Bachelor's degree in Business, Marketing, Healthcare, or related field (preferred). 2+ years of experience in lead generation or sales development, preferably within the medical device or healthcare industry. Strong understanding of medical device equipment, healthcare terminology, and the purchasing process in the healthcare sector. Proven track record of generating high-quality leads and converting them into sales opportunities. Proficiency in using CRM software and lead generation tools. Excellent communication skills (both written and verbal), with the ability to engage and build rapport with healthcare professionals. Strong organizational skills and ability to manage multiple projects simultaneously. Goal-oriented and self-motivated with a strong sense of initiative. Preferred Skills: Experience with B2B sales or marketing in the healthcare industry. Familiarity with digital marketing tools and techniques, such as SEO, PPC, social media advertising, and content marketing. Knowledge of the medical device market and regulatory requirements. What We Offer: Competitive salary and performance-based incentives. Opportunity to work with a leading company in the medical device industry. Career growth and professional development opportunities. Collaborative and innovative work environment.

Job Title: Content Creator cum Graphic Designer Location: Bangalore Department: Marketing/Creative Team Job Summary: We are looking for a talented and versatile Content Creator cum Graphic Designer to join our dynamic team. In this dual role, you will be responsible for creating engaging content for various digital platforms while also designing visually appealing graphics that align with our brand identity. The ideal candidate will be a creative thinker, skilled in design tools, and able to craft content that resonates with our target audience. Key Responsibilities: Content Creation: Develop original and engaging content for social media, blogs, websites, email campaigns, and more. Research industry trends and audience preferences to produce relevant and shareable content. Write clear, compelling copy for digital platforms while maintaining the companys voice and tone. Stay up-to-date with content trends, digital tools, and platforms. Graphic Design: Design visually stunning graphics for social media posts, advertisements, blogs, newsletters, and other marketing materials. Ensure all designs are aligned with brand guidelines and maintain consistency across all content. Create and edit photos, videos, infographics, and animations for social media and other digital assets. Collaborate with the marketing and creative teams to develop cohesive and on-brand designs. Social Media Management: Assist with the scheduling and posting of content on social media platforms. Monitor audience engagement and track content performance across channels. Adjust strategies based on analytics and feedback to improve engagement and reach. Collaboration and Innovation: Work closely with other team members, including marketers, designers, and content strategists, to produce high-quality content. Suggest creative ideas to improve content quality and brand presence. Bring fresh design ideas that align with the latest design trends and digital marketing strategies . Skills & Qualifications: Proven experience as a content creator, graphic designer, or in a similar role. Strong proficiency in graphic design tools (e.g., Adobe Creative Suite Photoshop, Illustrator, InDesign, etc.). Familiarity with video editing tools (e.g., Premiere Pro, Final Cut Pro, etc.) is a plus. Exceptional writing skills with the ability to adapt tone and style for different platforms and audiences. In-depth knowledge of social media platforms, digital marketing strategies, and SEO. Strong understanding of visual storytelling and the ability to translate concepts into compelling visuals. Excellent attention to detail and ability to multitask in a fast-paced environment. Ability to work independently as well as collaboratively within a team. Strong communication and organizational skills. Preferred Qualifications: Bachelors degree in Marketing, Communications, Graphic Design, or a related field. Experience with animation or motion graphics. Familiarity with content management systems (CMS) and social media scheduling tools. Why Join Us? Creative freedom and opportunity to contribute to exciting projects. A collaborative and supportive work environment. Opportunities for growth and professional development. Competitive salary and benefits. How to Apply: Please submit your resume, portfolio, and any relevant content samples to puja.pandey@nexgenlab.org We look forward to seeing how your creativity can add value to our team!