Marketing Courses Training Academy

Company Name: MCTA (Marketing Courses Training Academy) Company Website: https://www.mcta.co.in/ Location: Vashi Work Days/ Timing: Monday to Saturday (10AM to 7PM) Role & responsibilities To meet monthly and quarterly admission targets To be a first touch point in providing information about courses to all incoming enquiries generated through website and digital marketing To counsel students and parents on the digital marketing courses offered by MCTA and create interest for the courses thus converting maximum enquiries to admissions The person will be responsible to sell digital marketing courses offered by MCTA and achieve his monthly & quarterly targets Handle walk-in enquiries and provide them with course details Schedule maximum demo lectures and center visits and convert potential prospects into admissions Ensure timely collections of fees as per fee schedule from Students Generate references from existing students Skills Required Relevant sales/counselling experience working in the Education Sector Self-motivator & Drive to work. Proficiency in Microsoft Office Strong communication, presentation and persuasion skills. Enthusiastic and positive attitude. If interested, Share me your profile on WhatsApp at 9137068001

**Introduction:** Join MCTA, a leading institution in digital marketing education, as an Executive/Senior Executive in our Outdoor Institutional & Corporate Sales team. This pivotal role is crucial for driving sales growth by identifying market opportunities and expanding our student base. You will collaborate closely with the Director to shape and execute strategies that will enhance our business footprint across **Key Responsibilities:** - Identify and develop new market opportunities to significantly increase sales for MCTA. - Collaborate with other institutes and career counselling centres to promote our channel partnership program. - Visit colleges, engage with Heads of Departments (HODs) and Principals to secure seminar slots for Digital Marketing presentations. - Organize and conduct seminars in colleges to attract prospective students for MCTA Digital Marketing courses. - Establish corporate tie-ups with digital marketing agencies and companies to offer discounted rates on courses for their employees. - Execute Above The Line (ATL) and Below The Line (BTL) activities including stall promotions, events, and promotional seminars. - Build and maintain relationships with digital marketing heads/corporate marketing leaders to generate business opportunities for corporate training programs. - Collect databases of students from college seminars and facilitate the admissions process. - Collaborate closely with the Director to devise effective sales/marketing strategies and ensure successful execution. **Required Skills:** - Proven experience in sales or business development, preferably in an educational or corporate training environment. - Excellent communication skills, both written and verbal, with the ability to engage diverse stakeholders effectively. - Strong networking abilities with a focus on building long-lasting professional relationships. - Highly organized with excellent time management skills; able to handle multiple priorities simultaneously. - Familiarity with digital marketing concepts is a plus but not mandatory; willingness to learn is essential.

Job Description for Video Content Creator: Key Responsibilities: Content Planning and Strategy: • Research and develop ideas for engaging video content based on current trends, audience interests, and company goals. • Collaborate with marketing, design, and other teams to ensure content aligns with brand messaging. • Create a content calendar to ensure consistent video production and release. Video Production: • Shoot high-quality video footage, either on-location or win a studio setting. • Ensure proper lighting, sound, and camera work to create professional-looking videos. • Direct talent (if needed) and manage the set during filming. Video Editing and Post-Production: • Edit raw footage into polished videos, adding elements such as titles, graphics, effects, soundtracks, and voiceovers. • Optimize videos for different platforms, ensuring proper formatting, length, and content type. • Incorporate brand elements, such as logos and color schemes, to ensure consistency. Content Optimization: • Analyze video performance metrics (e.g., views, engagement rates) to optimize future content and improve audience reach. • Implement SEO best practices for video titles, descriptions, and tags to enhance discoverability. Audience Engagement: • Respond to audience comments, messages, and feedback to foster community engagement. • Adapt content based on audience preferences, feedback, and emerging trends. Collaboration and Communication: • Work closely with other content creators, influencers, or brand ambassadors to produce joint videos. • Communicate with stakeholders to ensure alignment with broader marketing and business objectives. Stay Updated on Trends and Tools : • Keep up with the latest trends in video production, editing software, and social media algorithms. • Experiment with new formats (e.g., live streams, tutorials, or short-form content) to stay innovative. Required Skills and Qualifications: Experience: Prior experience in video production, editing, or a related field is often required (could be demonstrated through a portfolio). Technical Skills: Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve). • Creativity: Ability to brainstorm original video ideas and creatively execute them. • Communication : Strong verbal and written communication skills for scripting, narration, and engagement. Attention to Detail : Ensuring high-quality production and content consistency. Social Media Savvy : Understanding of various platforms video formats (YouTube, Instagram, TikTok, etc.). Time Management: Ability to manage multiple projects and meet deadlines. Preferred Qualifications: • Knowledge of graphic design software (e.g., Adobe Photoshop, After Effects) for creating thumbnails or motion graphics. • Experience with live streaming platforms. • Basic knowledge of SEO for video content and digital marketing strategies. About Company - MCTA Marketing Courses Training Academy Pvt. Ltd offers digital marketing training and data science courses in the online as well as offline format with 3 state of the art delivery centers in Mumbai namely Andheri, Ghatkopar, Vashi. Our digital marketing courses cover all aspects of online marketing including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing and Mobile Marketing. We have the industry best faculty who possess extensive knowledge & years of experience in digital marketing. website: www.mcta.co.in

Job Responsibilities 1. Help in content creation of Sales Training Courses 2. Conduct training sessions across MCTA Mumbai centers including Vashi, Ghatkopar and Andheri 3. Work on training material, notes, presentations, case-studies etc 4. Conduct counseling session for new enquires and convert them into potential admission 5. Being responsible to drive revenue and foster growth for new Sales Training Vertical 6. Training internal employees and new joinees on product and process 7. Conducting workshops/seminars in colleges to create awarness for the courses and demand generation Job Timing- 10am-7pm Working Days- Mon to Sat Please note Sunday will be working once we go live with batches. In that case week off will be any day decided by Management in the weekday About Company MCTA Marketing Courses Training Academy offers digital marketing training and data science courses in the online as well as offline format with 2 state of the art delivery centers in Mumbai namely in Ghatkopar and Vashi. Our digital marketing courses cover all aspects of online marketing including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing and Mobile Marketing. MCTA has been in the business since 7 years and has been specialized in providing digital marketing education across India through its offline and online training models. website: www.mcta.co.in

Designation: Asst. Manager -- Institutional Sales Product: Digital Marketing Location: Vashi & Ghatkopar Roles & Responsibilities To make outbound calls to prospective students and pitch courses offered by the institute To counsel students and parents on the digital marketing courses offered by MCTA and create interest for the courses thus converting maximum enquiries to admissions To generate daily walk-ins to the center Being responsible for phone counseling to prospective candidates To assist sales team in conducting seminars/events in colleges To meet monthly and quarterly admission targets Handle walk-in enquiries and provide them with course details Schedule maximum demo lectures and center visits and convert potential prospects into admissions Ensure timely collections of fees as per fee schedule from Students Generate references from existing students Skills Required Relevant inside sales experience working in the Education Sector Self-motivator & Drive to work. Proficiency in Microsoft Office. Strong communication, presentation and persuasion skills. Enthusiastic and positive attitude. KPIs 50-60 connected calls daily Minimum 2 visits per day Meet weekly and monthly admissions targets Generate referral sales as per targets Reactivate old/lost applications to ensure batch targets are met Improve and maintain sales conversion rates About Company MCTA Marketing Courses Training Academy offers digital marketing training and data science courses in the online as well as offline format with 2 state of the art delivery centers in Mumbai namely in Ghatkopar and Vashi. Our digital marketing courses cover all aspects of online marketing including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing and Mobile Marketing. MCTA has been in the business since 8 years and has been specialized in providing digital marketing education across India through its offline and online training models. Website: www.mcta.co.in