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0.0 - 3.0 years
0 Lacs
raipur
On-site
We are seeking a dynamic and creative Marketing Executive who possesses knowledge of paid advertising on various social media platforms along with a basic understanding of offline marketing activities. Whether you are a fresher or have up to 2 years of experience, we are looking for someone who is enthusiastic about branding, enhancing digital visibility, and engaging customers through both online and offline channels. Your responsibilities will include managing digital marketing tasks such as creating and running paid ad campaigns on platforms like Facebook, Instagram, Google, and YouTube. You will be required to monitor ad performance metrics, optimize campaigns based on data analytics, and contribute to content planning for ads including banners, videos, and captions. It is crucial to stay updated on the latest trends and tools in digital platforms to ensure effective campaigns. In addition to digital marketing, you will also be involved in offline marketing activities. This includes planning and executing offline campaigns such as pamphlet distribution, hoardings, in-store branding, and local events. Your role will involve coordinating with vendors for print media, banners, and other advertising materials. Gathering feedback from the field and assisting in enhancing campaign strategies will be part of your responsibilities. Furthermore, you may be required to participate in marketing activities like roadshows, exhibitions, or local tie-ups. To qualify for this position, you should hold a Bachelor's degree in any discipline (BBA, B.Com, BSc, BA, etc.) with a specialization in Marketing being an added advantage. Possessing a certification in digital marketing is optional but preferred. The ideal candidate will have basic knowledge of social media ads using platforms such as Facebook Ads Manager and Google Ads. Strong communication and coordination skills are essential, along with creativity and a willingness to learn. An understanding of local and offline marketing methods, proficiency in MS Excel, and basic computer skills are also desired. Being a team player with a proactive attitude is key for success in this role. While freshers are welcome, candidates with up to 2 years of experience in digital or field marketing will be preferred. This position requires working 6 days a week on a full-time basis with a day shift schedule. The work location is in person. If you are passionate about marketing, have a keen interest in digital and offline advertising, and are eager to contribute to branding and customer engagement efforts, we encourage you to apply for this exciting opportunity.,
Posted 1 day ago
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