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1.0 - 2.0 years
1 - 2 Lacs
Pune, Karve Nagar
Work from Office
Job Responsibilities: Crafting compelling content for various social media platforms to engage and inform target audiences. Developing and implementing engaging social media strategies that align with client objectives and brand guidelines. Identifying target audiences for social media campaigns through research and analysis. Scheduling strategic content postings across different social media platforms. Managing and responding to social media interactions in a timely and professional manner. Overseeing the organizations and clients social media platforms, ensuring brand consistency. Creating brand awareness and actively working to capture audience interest on social media. Designing and executing paid social media campaigns for advertising to reach wider audiences and achieve specific goals. Monitoring social media metrics and Return on Investment (ROI) of social media activities. Analyzing social media trends and identifying opportunities for growth and engagement. Preparing reports on engagement and overall social media activities, providing insights and recommendations for improvement. Optimizing social media content (text, images, videos) for maximum impact and reach. Collaborating closely with Graphic Designers and other team members to create visually appealing and on-brand social media content. Staying current with the latest social media advertising trends, algorithm changes, tools, and objectives. Conducting in-depth research to identify new market opportunities and consumer preferences to support social media campaign creations. Performing keyword research relevant to social media content and audience interests. Developing and implementing link-building strategies where applicable to social media platforms. Coordinating with the Digital Marketing team on broader campaign strategies. Providing regular project updates, timelines, and results to clients and internal teams. Offering guidance and support to clients to ensure their social media objectives are met. Requirements: 1-2 years of experience in a similar social media role. Experience in a IT Services/tech company is a plus. A degree or certification in Marketing or a related field. Proven proficiency in managing various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.) Excellent written and verbal communication skills in English. Strong multitasking and time-management abilities to handle multiple clients and projects. Familiarity with web traffic metrics and their relevance to social media performance. Basic understanding of SEO practices and their potential integration with social media strategies. Ability to quickly learn and execute new social media techniques and tools.
Posted 5 days ago
1.0 - 3.0 years
2 - 3 Lacs
Pune, Karve Nagar
Work from Office
Job Responsibilities: This role will be responsible for enhancing the online presence of a website and increasing its visibility in search engine results pages (SERPs). This is a crucial role in driving organic traffic and improving the website's overall performance. Analyzing and managing traffic growth. Strong background in cracking search algorithms and keywords marketing. Specialize in Dynamic Pages Optimization, Web analytics & Internet marketing. Ability to show competitive keyword ranking on Search engines on-page & off-page strategies with optimization. Performing Keyword Research, Competition Analysis, Ranking reporting, etc. Undertake different link building activities such as classified listing, business listing, social media promotions, etc. Should have good expertise in online reputation management (ORM) & blog strategy. Developing App Store Optimization (ASO) strategies to ensure that our app appears at the top of the search results in all applicable app stores. Optimizing conversion rates for app download pages by utilizing various content and visual tools. Monitoring and tracking app store rankings using the latest analytic tracking tools.
Posted 5 days ago
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