Roles and responsibilities of a Social Media Ad Manager: ● Understand and deeply analyze client requirements and goals to effectively align the team with the needed strategies across digital marketing platforms. ● Make sure to stay updated with the latest platform update and market trends and update the ongoing ad campaigns, as and when needed ● Take responsibility and accountability for the ongoing and modified ads, campaigns, ad creatives, copies, captions, and placement to present the strategies to the client. ● Take extra care and caution in the quality control and assurance in the ongoing digital marketing projects ● Devise and lead innovative plans to meet client objectives and drive successful outcomes. ● Monitor and guide the digital marketing team and foster a nurturing and collaborative environment for everyone. ● Stay updated with reports, analyze growth metrics, and derive actionable insights in all the major digital advertising platforms. ● Periodically conduct meeting rounds and submit the performance insights to the core members and stakeholders in the EOD reports ● Continuously brainstorm creative ideas and strategies to enhance ad campaign effectiveness. ● Utilize digital marketing strategies for various products, leveraging online ads and trending/viral campaigns. ● Evaluate campaign performance, identify areas for improvement, and refine strategies accordingly. ● Complete necessary sheets and reports for seamless campaign management and execution. ● Present updates and reports to core team members, facilitating collaborative insights. ● Enhance social media efforts, striving to improve KPIs such as engagement and reach. Job Type: Permanent Pay: ₹15,000.00 - ₹30,000.00 per month Schedule: Day shift Experience: Google Ads: 1 year (Preferred) Work Location: In person