2 Hcp Marketing Jobs

Key Responsibilities The role has the following key deliverables: Sales Force Effectiveness (SFE) Strategy: Develop and implement a comprehensive SFE strategy to improve sales team performance and optimize resource allocation. Identify areas for process improvement, including territory management, sales target setting, and incentive structures. Align SFE initiatives with overall business objectives and growth strategies. Data Analysis & Insights Generation: Analyze sales data to identify trends, gaps, and opportunities for growth across various product categories and regions. Utilize advanced analytics techniques (e.g., predictive modeling, segmentation) to enhance sales planning and decision-making. Provide actionable insights to sales leadership for improving go-to-market strategies and field force productivity. Knowledge of tools: Advance excel and BI tools - Power Bi/Tableau Sales Reporting & Performance Management: Design and manage sales dashboards and performance reports to track key performance indicators (KPIs) such as sales productivity, coverage, and call quality. Monitor and report on sales performance, identifying areas that require attention or improvement. Develop standard operating procedures for reporting, ensuring consistency and accuracy in data management. Sales Operations Optimization: Drive initiatives to improve sales operations processes, including CRM adoption, territory alignment, and route planning. Implement tools and systems that enable efficient sales force management, including automation of manual processes. Work closely with IT and other teams to optimize CRM and sales force automation platforms for better data capture and usage. Training & Capability Development: Collaborate with the Sales Capability Manager to ensure that sales teams have the skills needed to effectively utilize data and analytics in their roles. Develop and deliver training programs focused on data-driven sales techniques, CRM usage, and performance management. Incentive Plan Design & Management: Support the design and implementation of incentive schemes to motivate the sales force while aligning with business objectives. Analyze the effectiveness of incentive plans and recommend changes to drive higher sales productivity. Cross-Functional Collaboration: Partner with marketing, finance, and supply chain teams to integrate sales strategies with overall business plans. Work closely with the sales leadership team to ensure alignment on priorities and execution strategies. Minimum Level of Job-Related Experience Required Masters degree in Business, Statistics, Economics, or a related field (MBA preferred) 5+ years of experience in sales operations, sales analytics, or sales

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we re uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It s an opportunity to be part of something special. Brand Manager - Centrum Ostocalcium (Bone, Joint & Mobility) Job Purpose : As Brand Manager - Centrum Ostocalcium, you will lead the strategic agenda for one of India s most recognized calcium supplement brands. Unlike traditional consumer-facing roles, this position largely focuses on expert marketing, channel strategy, and commercial excellence but has some elements of consumer marketing - largely in mid to low funnel marketing (creative as well media) along with performance marketing. You will work closely with the medical, regulatory, and expert sales teams to unlock growth across both pharmacy and prescription-driven channels and also with digital/ e-commerce teams. This role is ideal for someone who combines strategic foresight with operational discipline and thrives in a matrixed, cross-functional environment. Key Responsibilities Strategic Brand Ownership Drive the long-term brand strategy for Centrum Ostocalcium in line with Haleon India s category growth ambitions. Shape the brand s purpose, positioning, and expert-facing narrative, with a strong orientation toward the HCP (healthcare professional) ecosystem. Chart out long term portfolio growth with product innovation in bone, joint and mobility space. Expert & Channel Marketing Collaborate closely with the expert marketing and medical teams to design high-impact campaigns for doctors, pharmacists, and nutritionists. Oversee detailing tools, expert education assets, and engagement platforms. Build channel-specific strategies to drive prescription and recommendation across key customer segments. Commercial & Portfolio Management Build robust forecasts, pricing plans, and channel activation strategies. Monitor brand P&L, analyze ROI on key initiatives, and make data-driven decisions to optimize performance. Innovation & Portfolio Thinking Contribute to portfolio evolution by identifying whitespace opportunities, Rx-to-OTC transitions, or format innovations relevant to India s evolving health landscape. Track competitor activity and consumer trends in the bone health space. Cross-Functional Collaboration Act as the brand custodian across internal functions - ensuring alignment across medical, regulatory, packaging, and finance teams. Manage agencies for creative, activation, and market research needs. Qualifications and skills MBA from Premium Business School - Batch of 2018/ 2017 Prior Commercial and Marketing experience Previous Experience Required: 5-7 years Minimum Level of Job-Related Experience Required: (2-4 years of Marketing experience) Preferred 5-7 years of experience in healthcare marketing, preferably in consumer health, pharmaceuticals, or nutrition brands. Experience in expert/HCP marketing - not just consumer ATL/BTL. Strong commercial acumen with P&L exposure. Strategic thinker with executional rigor - capable of translating insights into impactful initiatives. Ability to work cross-functionally in a matrix environment. Why Haleon Our values and expectations are at the heart of everything we do and form an important part of our culture. These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As Haleon focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities: Operating at pace and agile decision-making - using evidence and applying judgement to balance pace, rigour and risk. Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution. Continuously looking for opportunities to learn, build skills and share learning. Sustaining energy and well-being Building strong relationships and collaboration, honest and open conversations. Budgeting and cost-consciousness Diversity, Equity and Inclusion At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.