Google Ads Campaign Specialist

Google Ads Campaign Specialist

We are hiring a Google Ads Campaign Specialist to manage, optimize, and improve Google Ads campaigns across multiple client accounts. The role involves hands-on campaign management, performance analysis, budget control, conversion tracking, and ongoing optimization to help clients achieve their advertising objectives.

The ideal candidate has practical experience managing real client campaigns in a Google Ads agency or digital marketing agency and can make informed optimization decisions based on campaign data, business goals, and conversion performance.

Job Responsibilities

• Set up, manage, and optimize Google Ads campaigns according to client objectives, target audiences, budgets, and conversion goals
• Create and manage Search campaigns and work with other relevant campaign types based on client requirements
• Conduct keyword research, select appropriate match types, organize ad groups, and develop effective campaign structures
• Create and optimize ad copy, headlines, descriptions, extensions, assets, and targeting settings
• Monitor campaign performance, including impressions, clicks, CTR, CPC, conversions, conversion rates, and cost per acquisition
• Manage bids, budgets, budget allocation, and bidding strategies to improve campaign efficiency
• Analyze search terms, identify irrelevant traffic, and add negative keywords to maintain traffic quality
• Review campaign settings, targeting, keyword performance, and ad relevance to identify optimization opportunities
• Monitor conversion tracking and verify that campaign performance is measured accurately
• Identify campaign performance issues and implement appropriate corrective actions
• Optimize campaigns to improve lead quality, enquiries, conversions, and advertising cost efficiency
• Follow Google Ads policies and maintain compliance with relevant advertising requirements
• Prepare campaign performance reports and identify actionable recommendations based on available data
• Manage multiple client accounts responsibly while maintaining campaign accuracy, organized workflows, and consistent optimization

Experience

Minimum 6 months of professional, hands-on Google Ads campaign management experience is required.

Candidates with 6 months to 1 year or more of relevant experience can apply. Experience must be gained in a Google Ads agency or digital marketing agency, working on real client campaigns.

Freshers without professional Google Ads campaign management experience are not eligible.

Who Can Apply

• Candidates with at least 6 months of hands-on Google Ads campaign management experience
• Candidates who have worked on real client accounts in a Google Ads agency or digital marketing agency
• Candidates with practical knowledge of Search campaigns, keywords, match types, ad groups, ad copy, and assets
• Candidates who understand bidding strategies, budget allocation, search-term analysis, and negative keyword management
• Candidates familiar with conversion tracking, campaign measurement, and performance reporting
• Candidates who can analyze campaign data, identify performance issues, and implement relevant optimizations
• Candidates who understand Google Ads policies, account settings, and campaign compliance
• Candidates capable of managing multiple campaigns and client accounts with accuracy and accountability

Skills

Google Ads · PPC Campaign Management · Google Search Ads · Keyword Research · Match Types · Campaign Setup · Campaign Structure · Ad Copywriting · Ad Assets · Bid Management · Budget Optimization · Conversion Tracking · Search-Term Analysis · Negative Keywords · Performance Analysis · Cost per Acquisition · Campaign Optimization · Google Ads Reporting · Google Ads Policies · Client Account Management

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Provident Fund

Ability to commute/relocate:

• Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person