Gaea - Purpose Driven CRO Agency

Cofounder & Chief Conversion Strategist [Founding Partner] COMPENSATION MODEL This is an equity-first founding role . Cash compensation activates only after revenue milestones. Significant equity (founding-level) is available for the right partner. ABOUT GAEA: Gaea is a Purpose-First CRO and D2C Growth consultancy building - a unified system that connects brand purpose, user psychology, data, experimentation, and AI to drive compounding conversion growth. We are a systems-first conversion company. And you will co-build the systems. This role is not a job. This is founding ownership in a company designed for scale. ROLE SUMMARY: You will serve as the Cofounder & Chief Conversion Strategist and build the entire CRO division from the ground up. You will own: CRO strategy across all clients The complete CRO Playbook Frameworks for AI Product Experimentation and conversion processes Hiring and leading the first CRO team Shaping the logic for Gaea’s AI optimisation engine This role suits someone who wants to join at the ground floor , influence the company’s direction, and earn significant equity in a long-term institution. WHAT WILL YOU DO? Architect the CRO Strategy for All Clients Diagnose funnels, friction, behaviour, efficiency Lead analytics, research, testing, and insights Build hypothesis-driven experimentation pipelines Improve conversion, AOV, CAC efficiency, retention, and CLTV Own the Purpose-First CRO Method Convert brand purpose → UX strategy Build messaging frameworks, persuasion architecture Align psychology + data into one system Create the CRO Playbook & Systems This becomes Gaea’s intellectual property Defines how CRO is delivered at scale Sets the quality standard and methodology Lead Client Strategy Present insights to founders / leadership teams Build long-term CRO roadmaps Communicate with clarity, conviction, and executive discipline Build the CRO Team Hire analysts, researchers, copywriters, experimentation PMs Build training, processes, onboarding, SOPs Co-build Gaea’s AI Layer Help translate human CRO logic → machine intelligence Architect feedback loops and optimization logic WHAT WE’RE LOOKING FOR CRO EXPERTISE 5–10 years CRO, growth, UX strategy, or analytics Strong with GA4, heatmaps, funnels, behaviour analysis Knows A/B testing deeply Able to produce measurable conversion impact STRATEGIC THINKING Framework-building Systems-driven Pattern recognition Structured decision-making Can differentiate signal vs noise PERSONALITY FIT Builder mentality Wants to own, not rent High agency Calm, sharp, no-drama Can challenge the founder intellectually Obsessed with performance & clarity DM or shoot a mail at ceo@gaeapurposedriven.com