Role Overview We are seeking a dynamic and visionary Chief Executive Officer (CEO) to lead Fridaay into its next phase of growth. The CEO will be responsible for shaping the overall strategy, driving revenue and subscriber growth, forging partnerships, and ensuring that Fridaay becomes the go-to OTT platform for Bengal and beyond. The ideal candidate will be a strategic thinker , a hands-on leader , and a storytelling enthusiast with proven experience in media, entertainment, or digital platforms. Key Responsibilities Strategic Leadership Define and execute the company’s vision, mission, and growth roadmap. Build Fridaay into a leading OTT platform across regional and global markets. Drive product innovation, content strategy, and audience engagement. Business Development & Partnerships Build strategic partnerships with filmmakers, production houses, brands, and advertisers. Expand revenue streams via subscription, advertising, sponsorships, and collaborations. Explore co-production, original content, and distribution deals. Operational Excellence Oversee all business functions: content, marketing, product/tech, finance, and operations. Ensure seamless execution of product rollouts across platforms (mobile, smart TVs, Firestick, etc.). Monitor KPIs including ROAS, subscriber acquisition, churn reduction, and ARPU growth. Financial & P&L Ownership Take full responsibility for P&L management. Drive fundraising and investor relations, positioning Fridaay as a scalable and sustainable venture. Optimize budgets across marketing, content acquisition, and technology. Team Leadership Build and inspire a high-performing leadership team across content, marketing, and tech. Create a culture of innovation, accountability, and growth. Mentor and empower young talent and industry veterans alike. Brand & Market Positioning Position Fridaay as a cultural movement, not just a platform. Build strong PR, media, and influencer presence for the brand. Leverage festivals, nostalgia, and Bengali cultural touchpoints to strengthen engagement. Key Requirements Experience : 12+ years in media, OTT, entertainment, digital platforms, or related industries, with at least 5 years in senior leadership. Education : MBA or equivalent preferred (not mandatory if proven track record in industry). Skillset : Strong business acumen with P&L management experience. Deep understanding of OTT/entertainment market dynamics, especially regional. Strong negotiation and partnership-building skills. Passion for content, storytelling, and technology integration. Excellent leadership, communication, and decision-making skills. Personality : Visionary, entrepreneurial mindset, creative yet data-driven, culturally rooted, and globally ambitious. What We Offer A chance to lead Bengal’s most promising OTT venture. A dynamic, creative, and entrepreneurial environment. Competitive compensation with performance-based incentives. The opportunity to shape a platform that entertains, informs, and empowers millions. Send in your applications to: namrata@camelliagroup.in ankita@camelliagroup.in nilanjan.basu@camelliagroup.in hr@camelliagroup.in
Role Overview We’re looking for a Senior Manager – Brand Tie-ups who can bridge creativity and commerce. Someone who doesn’t just close deals, but builds stories between brands and entertainment. You’ll work closely with internal teams, production heads, and external partners to craft meaningful collaborations — from on-screen integrations and co-branded campaigns to long-term strategic partnerships that drive growth for both Fridaay and our partners. Key Responsibilities Identify, pitch, and onboard brands for collaborations, sponsorships, and integrations across Fridaay Originals and licensed content. Design strategic partnerships that align brand goals with Fridaay’s storytelling and audience insights. Develop and present custom brand solutions decks , pricing models, and campaign ideas. Liaise with the production, creative, and marketing teams to ensure seamless integration of brand tie-ups into content. Negotiate contracts and ensure timely deliverables, invoicing, and reporting. Build and maintain long-term relationships with media agencies, corporate clients, and marketing heads. Track market trends and competitors’ brand partnerships to refine Fridaay’s collaboration strategy. Represent Fridaay OTT at industry events, film festivals, and brand forums to foster new opportunities. Who You Are Someone who thrives in entertainment, media, or advertising ecosystems. Confident in pitching, presenting, and negotiating at the CXO level. Responsible for Brand Tie ups Getting sponsorship for upcoming projects Qualifications & Experience 6–10 years of experience in brand solutions, media sales, or partnerships (preferably in OTT, TV, digital media, or production). Strong existing network with brands, agencies, and marketing heads. Excellent communication, presentation, and analytical skills. Ability to multitask and lead cross-functional projects under tight deadlines. How to Apply 📩 Send your CV and a short note about your favourite brand collaboration to hr@camelliagroup.in / namrata@camelliagroup.in / ankita@camelliagroup.in Subject: Application – Assistant Manager (Brand Tie-Ups | Fridaay OTT)
Location: Kolkata Company: Fridaay OTT (A Camellia Productions Venture) About Fridaay Fridaay OTT is Bengal’s very own entertainment platform — where storytelling meets innovation. Backed by Camellia Productions Pvt. Ltd. , one of Eastern India’s leading production houses, Fridaay is redefining how brands and audiences connect through powerful, culturally rooted content. From web originals and films to digital commercials and branded content, we bring together creators, brands, and audiences who believe that entertainment should move hearts and markets. We are now seeking a passionate and proactive Assistant Manager – Brand Tie-Ups to join our growing business team and help us scale our brand partnerships across in-films, OTT content, TVCs, and corporate productions. Role Overview This role is ideal for someone who’s enthusiastic about brand collaborations, sales strategy, and creative storytelling . You’ll work alongside senior leadership to identify opportunities, pitch ideas, and execute brand integrations that enhance both business growth and audience experience. Key Responsibilities Assist in identifying and securing strategic brand partnerships for OTT projects, in-films, and digital campaigns. Support the Senior Manager and leadership team in creating and delivering high-impact pitches and presentations. Coordinate with internal creative, production, and marketing teams to execute brand-integrated content seamlessly. Manage the end-to-end execution of smaller brand tie-up projects — from client briefing to final delivery. Build and maintain relationships with clients, agencies, and corporate partners for ongoing collaborations. Track and report on sales performance, pitch conversions, and campaign outcomes . Research industry trends and competitor activities to identify new business opportunities. Who You Are A passionate storyteller who enjoys connecting brands with creative content. Someone who thrives in entertainment, advertising, or media ecosystems. Detail-oriented, organised, and excellent at client communication and follow-ups. Confident in presentations, documentation, and cross-functional coordination. Driven to learn, grow, and contribute to a fast-paced, creative environment. Key Performance Indicators (KPIs) Number of new brands pitched and onboarded per quarter. Timely and successful execution of brand tie-up deliverables. Support efficiency in proposal creation, follow-ups, and reporting. Client and internal team satisfaction scores on campaign delivery. Contribution to overall brand partnership revenue and pipeline growth. Qualifications & Experience 2–5 years of experience in brand partnerships, marketing, ad sales, or business development , preferably within OTT, production, or media. Strong communication, presentation, and organisational skills. Familiarity with brand integration, sponsorship, or campaign execution. A degree in Marketing, Media, or Business Management is preferred. Why Join Fridaay At Fridaay OTT , you’ll be part of a creative powerhouse that’s rewriting the rules of entertainment. You’ll work with visionary storytellers, leading brands, and dynamic teams shaping the next wave of Indian digital media. If you’re ready to grow your career at the intersection of storytelling and strategy , this is your chance. How to Apply 📩 Send your CV and a short note about your favourite brand collaboration to hr@camelliagroup.in / namrata@camelliagroup.in / ankita@camelliagroup.in Subject: Application – Assistant Manager (Brand Tie-Ups | Fridaay OTT)
As an Assistant Manager - Brand Tie-Ups at Fridaay OTT, you will play a crucial role in identifying and securing strategic brand partnerships for various projects. Your passion for storytelling and creative content will be instrumental in enhancing business growth and audience experience. You will work closely with the senior leadership team to pitch ideas, execute brand integrations, and build lasting relationships with clients and partners. **Key Responsibilities** - Assist in identifying and securing strategic brand partnerships for OTT projects, in-films, and digital campaigns. - Support the Senior Manager and leadership team in creating and delivering high-impact pitches and presentations. - Coordinate with internal creative, production, and marketing teams to execute brand-integrated content seamlessly. - Manage the end-to-end execution of smaller brand tie-up projects from client briefing to final delivery. - Build and maintain relationships with clients, agencies, and corporate partners for ongoing collaborations. - Track and report on sales performance, pitch conversions, and campaign outcomes. - Research industry trends and competitor activities to identify new business opportunities. **Who You Are** You are a passionate storyteller who enjoys connecting brands with creative content. You thrive in entertainment, advertising, or media ecosystems and possess excellent communication and organizational skills. Your attention to detail, ability to coordinate cross-functionally, and drive for continuous learning make you a valuable asset to our fast-paced and creative environment. **Qualifications & Experience** - 2-5 years of experience in brand partnerships, marketing, ad sales, or business development, preferably within OTT, production, or media. - Strong communication, presentation, and organizational skills. - Familiarity with brand integration, sponsorship, or campaign execution. - A degree in Marketing, Media, or Business Management is preferred. Join Fridaay OTT to be part of a creative powerhouse that is reshaping the landscape of entertainment. Work with visionary storytellers, leading brands, and dynamic teams at the forefront of Indian digital media. If you are ready to contribute to the intersection of storytelling and strategy, seize this opportunity to grow your career with us. Note: The company information provided in the job description has not been included in this summary.,