The Role As the Co-Founder of “ Follow The Tail ”, you will: Drive business development and build strategic partnerships with distributors, retailers, online sales platform and industry players. Develop and execute a sales strategy for entering retail, starting with direct sales to retailers and online platform. Lead our first investment round in Q4/2025. Develop and manage a sales team as we scale. Gather consumer insights to tailor our product to market needs. Represent Follow the Tail at events, trade shows, and pitch competitions. Who You Are We’re looking for someone who: Has a proactive, entrepreneurial mindset and thrives on scaling businesses. Brings experience in sales or business development, ideally in pet food. Is confident in negotiating partnerships and contracts with stakeholders. Has strong leadership, communication, and relationship-building skills. Shares our passion for nutrition value and innovation in pet food production. What We Offer A co-founder role with equity in a mission-driven startup. The chance to shape the future of pet food nutrition. Flexibility and creative freedom in how you approach business development and sales. Access to resources and mentorship, A multi-disciplinary team that’s ready to make an impact. If you're ready to drive growth and shape the future of our brand “Follow The Tail”, we’d love to connect. Show more Show less
As a Sales-focused Co-Founder at Follow the Tail, a Bangalore-based startup revolutionizing dog nutrition, you will have the opportunity to drive the growth journey of the company. Your role will involve: - Driving sales strategy and execution across retail, distribution, and D2C channels. - Building and managing partnerships with pet stores, distributors, and online platforms. - Launching and scaling direct-to-retail and e-commerce presence. - Hiring, leading, and mentoring a sales and business development team. - Spearheading the first investment round in Q4 2025. - Being the face of the brand at events, expos, and investor meetings. To excel in this role, you should be: - A hustler with an entrepreneurial mindset, ready to roll up your sleeves. - Experienced in B2B/B2C sales, FMCG, pet care, or health/wellness. - Comfortable with negotiations, partnerships, and go-to-market strategy. - Excited about building from 0 to 1 and then to 100. - Passionate about pet health, clean nutrition, and impact-driven businesses. In return, you can expect: - Equity and the Co-Founder title in a purpose-driven, growing brand. - Freedom to build the sales engine from scratch. - A front-row seat to India's booming pet care revolution. - A team culture that values execution, learning, and heart. If you are ready to lead the growth of a brand that is reimagining pet food, reach out to strategize@siallp.in and let's build something pawsome together.,