Digital Marketing Specialist

• Instagram Management: Manage our Instagram page, create engaging posts, reels, stories, and grow followers organically.
• Paid Advertising: Plan, launch, and manage Facebook and Instagram (Meta) Ads campaigns.
• Lead Generation: Generate high-quality leads for residential plots and real estate projects.
• Campaign Optimization: Monitor ad performance, control advertising costs, and improve lead quality and conversion rates.
• Content Creation: Create attractive real estate creatives, promotional videos, reels, and project advertisements.
• Digital Strategy: Develop marketing strategies to increase brand awareness, enquiries, site visits, and sales opportunities.
• Lead Tracking: Maintain lead databases, monitor campaign results, and prepare regular performance reports.
• Coordination: Work closely with the sales team to track leads and improve conversions.

Required Skills

• Strong knowledge of Instagram and Facebook marketing.
• Hands-on experience with Meta Ads Manager and paid campaigns.
• Proven ability to generate leads through digital advertising.
• Knowledge of audience targeting, retargeting, campaign budgeting, and ad optimization.
• Basic graphic design and video editing skills using Canva, CapCut, or similar tools.
• Understanding of Google Ads and Google Analytics is an added advantage.
• Good communication, creativity, and analytical skills.

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Cell phone reimbursement
• Paid sick time
• Paid time off

Work Location: In person