Digital Marketing Executive

JOB DESCRIPTION – DIGITAL MARKETING EXECUTIVE

Company: GAD-A-GET Computers
Job Title: Digital Marketing Executive
Department: Marketing
Experience: 2.5 – 5 Years
Qualification: UG / PG
Job Location: Arumbakkam, Chennai – 600106
Employment Type: Full-Time
Working Days: Monday to Friday
Salary: As per Industry Standards

About the Company

GAD-A-GET Computers is an IT services company providing Software Development and Software Testing services to clients across the United States and India. The company is also expanding into CRM and CTI solutions.

Job Summary

We are looking for a creative and results-oriented Digital Marketing Executive with 2.5–5 years of experience in SEO, social media marketing, paid advertising, content creation and B2B lead generation to strengthen our online presence and drive business growth.

Roles & Responsibilities

• Develop and execute digital marketing strategies to improve brand visibility and business growth.
• Manage social media platforms, including LinkedIn, Instagram and Facebook.
• Implement SEO strategies, keyword research and website optimization.
• Generate B2B leads for IT services, Software Development, Software Testing, CRM and CTI solutions.
• Create content for websites, blogs, social media and email campaigns.
• Design marketing creatives and promotional materials using Canva or Photoshop.
• Manage Google Ads, Meta Ads and LinkedIn marketing campaigns.
• Track campaign performance, website traffic, leads and conversions using GA4 and analytics tools.
• Prepare performance reports and analyse campaign ROI.
• Maintain lead databases and coordinate lead follow-ups with internal teams.
• Conduct market research and competitor analysis to identify business opportunities.
• Monitor digital marketing trends and optimize marketing campaigns.
• Coordinate with internal teams, agencies and vendors to execute marketing activities.
• Maintain brand consistency across digital platforms.

Required Skills & Qualifications

• 2.5–5 years of experience in Digital Marketing.
• Hands-on experience in SEO, Social Media Marketing and paid campaigns.
• Knowledge of Google Ads, Meta Ads and LinkedIn Marketing.
• Experience in B2B lead generation and business prospecting.
• Proficiency in GA4 and Meta Business Suite.
• Good content writing and copywriting skills.
• Working knowledge of Canva or Photoshop.
• Strong analytical, communication and problem-solving skills.

Preferred Qualifications

• UG / PG in Marketing, Business Administration, Mass Communication or relevant discipline.
• Experience in IT services or B2B marketing.
• Knowledge of LinkedIn Sales Navigator and LinkedIn Ads.
• Familiarity with WordPress, email marketing and automation tools.
• Candidates with relevant marketing portfolios will be preferred.

Ability to Commute / Relocate

• Candidates should be able to commute reliably to the Arumbakkam office.
• Candidates willing to relocate to Chennai are welcome.

How to Apply

Interested candidates can share their updated resumes along with previous campaign portfolios or relevant work samples.

Pay: ₹25,000.00 - ₹45,000.00 per month

Work Location: In person