About us : We’re a storytelling studio, crafting content that cuts through the clutter, from digital films to high-impact TVCs. We believe great work sits at the intersection of insight, storytelling, and sharp execution. If you think in frames, write in ideas, and thrive under pitch pressure this one's for you. Role Overview: As the Associate Creative Director , you’ll be the linchpin between the idea and the execution. Your primary role will be to lead concept development and scripting across brand films, TVCs, and social-first content. You’ll also co-lead pitches, work closely with clients, and collaborate with directors, editors, and producers to bring ideas to life on time, on brief, and on fire. Key Responsibilities: Creative Concepting: Lead ideation for branded video content - be it a 6-second social ad, a 30-second TVC, or a 90-second brand story. Scriptwriting: Write scripts that are tight, tonally sharp, and visual with a knack for narrative and timing. Pitches & Presentations: Craft compelling decks and present them with clarity and conviction to clients and brand teams. Client Interaction: Engage with clients to decode briefs, gather feedback, and steer creative conversations with maturity. Creative Strategy: Understand brand tone, business objectives, and platform-specific nuances to develop video-first strategies. Collaboration: Work closely with the director, producers, editors, and designers to take an idea from paper to screen — ensuring the integrity of the concept remains intact. Mentorship: Guide junior writers and creatives — offering feedback, perspective, and direction. Trend Spotting: Stay updated with digital content trends, pop culture moments, and innovations in storytelling formats. You Must Have: 3–5 years of experience in an agency or content studio Strong reel/portfolio of executed campaigns (video-heavy) A flair for writing - sharp dialogue, voiceovers, campaign thought-starters Comfort with fast turnarounds and high-pressure pitch cycles Strong interpersonal skills - clients, creatives, chaos - you handle it all Understanding of different formats: from thumb- stopping Instagram videos to high-production-value TVCs A curious mind and a collaborative soul Bonus if you: Have directed or assisted on shoots Are comfortable with visual decks and basic design layout Have worked with both startups and legacy brands Bring meme literacy and platform instinct (LinkedIn, Instagram, YouTube Shorts