Job
Description
This role is for one of our clients Industry: Marketing Services - Content Writer Seniority level: Associate level Min Experience: 1 years Location: Kolkata JobType: full-time We’re seeking a Content Writer with 1–2 years of experience in crafting clear, engaging, and audience-centric content. The ideal candidate has a knack for storytelling, a strong grasp of grammar, and the ability to tailor content across different formats and tones. Whether it's blogs, social media posts, website copy, product descriptions, or email campaigns—you should be able to deliver high-quality, impactful writing that aligns with our brand voice. Requirements Key Responsibilities: Research, write, edit, and proofread clear and compelling content across platforms (blogs, website, emails, social media, etc.)Develop content that supports marketing and business goals—such as increasing engagement, SEO performance, or conversionsCollaborate with marketing, design, and product teams to generate ideas and execute campaignsConduct keyword research and follow SEO best practices to optimize contentEnsure content is consistent in terms of tone, style, and brand messagingStay up to date with content trends, industry developments, and competitor strategiesMaintain and update a content calendar to meet project deadlines and campaign timelines Required Skills & Qualifications: 1–2 years of professional content writing experience, preferably in a digital or marketing settingStrong command of English grammar, spelling, and punctuationExperience in content creation for digital platforms, including social media, blogs, and websitesAbility to translate complex information into easy-to-understand contentExcellent research skills with attention to detailBasic understanding of SEO principles and how they apply to contentAbility to adapt tone and writing style based on audience and platformSelf-starter with excellent time management skills and the ability to handle multiple projects simultaneously Nice to Have: Experience working with CMS platforms (e.g., WordPress)Familiarity with content performance tools such as Google Analytics or SEMrushBasic understanding of HTML and content formattingVisual storytelling or multimedia content creation experience (optional)
