Job
Description
Role Overview: We are seeking a talented and experienced Content Writer with a strong background in B2B SaaS and IoT industries. The ideal candidate will excel at creating engaging and informative content across multiple formats, including websites, blogs, social media, and video tutorials. Your work will help communicate our product value to target industries and enhance our market presence. Key Responsibilities: 1. Website Content Development: o Write clear, compelling, and SEO-optimized website content for IoT solutions, including Field Employee Tracking, Energy Monitoring, and Pet Tracking. o Ensure content aligns with the brand s tone and appeals to B2B audiences. 2. Blog Social Media Content Writing: o Create engaging blogs, articles, and LinkedIn posts related to IoT solutions, market trends, and industry innovations. o Develop shareable content for social media platforms to drive engagement and brand awareness. 3. Video Tutorial Scripts: o Write engaging and informative scripts for product tutorial videos and promotional product videos. o Collaborate with the design and video teams to ensure the content is visually appealing and user-friendly. 4. Product Information Marketing Copy: o Develop detailed product descriptions, brochures, and whitepapers. o Craft persuasive email campaigns, case studies, and sales presentations. 5. Market Research: o Research industry trends, customer needs, and competitor strategies to create relevant and impactful content. 6. Content Strategy Planning: o Collaborate with the marketing team to plan and execute a content calendar for blogs, tutorials, and campaigns. o Ensure all content aligns with SEO goals and company messaging standards. 7. Policy Adherence: o Maintain consistency in tone, style, and messaging across all content formats. o Adhere to company copywriting policies and industry standards. Qualifications Skills: 2.5 to 3 years of experience as a B2B Content Writer, preferably in SaaS or IoT-related industries. Proven experience in writing for diverse formats, including blogs, web pages, video scripts, and social media. Excellent writing and editing skills with a keen eye for detail. Strong understanding of SEO principles, tools, and social media content strategies. Familiarity with video content creation processes is a plus. Bachelors degree in English, Communications, Marketing, or a related field. Preferred Traits: Creative thinker with a proactive approach to content creation. Strong research skills to understand industry trends and customer pain points. Team player with the ability to collaborate effectively with cross-functional teams. What We Offer: Competitive salary and benefits. A dynamic work environment in a fast-growing SaaS IoT company. Opportunities to shape content strategies and grow within the organization.
