Posted 8 months ago. This role may no longer be accepting applications.

Campaign Management Analyst

3 - 8 years

Mumbai

Posted:8 months ago

Job Description


Skill required: Marketing Operations - Campaign Management
Designation: Campaign Management Analyst
Qualifications:Any Graduation
Years of Experience:3 to 5 years
What would you do?
Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results.The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.What are we looking for?
You will be working as part of the Digital Marketing and Campaign team which helps client with their digital campaign and digital marketing requirements.They provide various services around list pull, list hygiene and list uploads, providing data driven insights to client and help them get better ROI from their various digital marketing initiatives . The team is primarily accountable for performing list pull from client database by writing complex SQL queries. They also leverage popular tools such as Adobe Creative suit, workfront work management software, Atlassoan Jira etcCampaign expert Roles and Responsibilities:
  • In this role you are required to do analysis and solving of lower-complexity problems
  • Your day to day interaction is with peers within Accenture before updating supervisors
  • In this role you may have limited exposure with clients and/or Accenture management
  • You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments
  • The decisions you make impact your own work and may impact the work of others
  • You will be an individual contributor as a part of a team, with a focused scope of work
  • Please note that this role may require you to work in rotational shifts
    Qualification Any Graduation
  • Skills Required

    campaign management digital marketing marketing data analysis operations digital campaign customer engagement media analytical skills budget management sql jira

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