Job Description: Business Development Executive (Influencer Marketing)
Position: Business Development Executive
Industry: Influencer Marketing
Experience: 1–2 Years
Location: Bangalore
Employment Type: Full-time
About Us
Boss Wallah Media is India’s leading social media and production platform, reaching 18M+ followers and 330M+ monthly viewers across YouTube, Facebook, and Instagram. With six studios and a creative team delivering 200+ multilingual videos a week, Boss Wallah Media drives high-ROI campaigns for national and international brands alike. From social media boosts to influencer-style branded content, Boss Wallah Media is the go-to partner for brands seeking scale and impact especially in India’s southern markets.
About The Role
We are an influencer marketing agency looking for a proactive Business Development Executive to drive brand partnerships and client acquisition. The ideal candidate should have experience in cold outreach, lead generation, and closing brand deals. Experience selling marketing, media, advertising, influencer marketing, or UGC services is highly preferred.
Key Responsibilities
Identify and prospect brands that can benefit from influencer marketing and UGC
campaigns.
Reach out to potential clients through cold emails, LinkedIn, phone calls, and other
outbound channels.
Schedule meetings with decision-makers and pitch the agency's influencer marketing
and UGC solutions.
Negotiate commercial terms and close brand partnership deals.
Build and maintain long-term relationships with marketing teams and brand
stakeholders.
Maintain an organized sales pipeline and track leads using CRM or spreadsheets.
Work closely with the campaign and creator management teams to ensure smooth
onboarding after deal closure.
Requirements
1–2 years of experience in Business Development, Sales, Client Acquisition, Brand
Partnerships, or Cold Email Marketing.
Hands-on experience closing deals through email, calls, meetings, or a combination of
these channels.
Excellent written and spoken English (mandatory).
Strong communication, presentation, negotiation, and relationship-building skills.
Comfortable with outbound sales, lead generation, and achieving targets.
Prior experience in influencer marketing, digital marketing, advertising, media, or a
related industry is a strong advantage.
Preferred Skills
Cold email outreach and LinkedIn prospecting
Lead generation and sales pipeline management
Client relationship management
Negotiation and deal closing
Understanding of influencer marketing and UGC campaigns
CRM tools and Google Workspace
