Job Description We are looking for a results-driven Campaign Manager & Ad Specialist to plan, execute, and optimize digital advertising campaigns across multiple platforms. The ideal candidate should have strong analytical skills, hands-on experience with paid ads, and the ability to work closely with internal teams to drive measurable growth. Key Responsibilities Plan, manage, and optimize paid ad campaigns across platforms (Meta Ads, Google Ads, etc.) Develop campaign strategies aligned with marketing objectives Monitor campaign performance, analyze data, and optimize for ROI Manage budgets, bidding strategies, and audience targeting Create detailed performance reports and insights Coordinate with creative, content, and marketing teams for campaign execution Stay updated with industry trends, ad platform updates, and best practices Requirements Minimum 1 year of experience in digital campaign management or paid advertising Hands-on experience with Meta Ads Manager and/or Google Ads Strong understanding of KPIs, conversions, and performance metrics Excellent communication and team collaboration skills Detail-oriented with strong problem-solving abilities Must be residing in Goa and available for onsite work Preferred Skills Experience with A/B testing and conversion optimization Familiarity with Google Analytics and tracking tools Creative thinking with a data-driven approach Job Type: Full-time Pay: ₹20,000.00 - ₹35,000.00 per month Work Location: In person