About the Role We are seeking a Business Development Executive (BDE) with proven experience in selling software services, marketing services, and software products. The role requires end-to-end responsibility: from generating and nurturing leads to closing deals and managing long-term client relationships. Key Responsibilities 🔹 Lead Generation & Prospecting Identify and qualify leads through Apollo.io, LinkedIn Sales Navigator, email campaigns, and outbound calls. Leverage inbound channels such as content marketing, SEO, and campaigns to generate warm leads. Build and maintain a strong sales pipeline for IT and marketing service offerings. 🔹 Client Conversion & Sales Execution Take ownership of converting qualified leads into software service and product clients. Conduct product/service demos and craft tailored proposals to meet client needs. Negotiate contracts, close deals, and manage the full sales cycle. 🔹 Documentation & Proposals Prepare quotations, proposals, contracts, and invoices in coordination with the finance team. Ensure accurate pricing, service descriptions, and timely follow-ups. 🔹 Client Nurturing & Campaigns Manage post-sales relationships and ensure a high level of client satisfaction. Run nurturing campaigns via LinkedIn, email sequences, and follow-up calls to increase repeat business. Work with internal marketing teams to plan targeted outreach campaigns for specific industries. 🔹 Strategy & Reporting Maintain and update lead/client information in CRM (Zoho/HubSpot or similar). Track KPIs: lead-to-deal conversion, client retention, and campaign ROI. Provide regular sales forecasts and suggest improvements for growth. Key Skills & Requirements 3–4 years of proven sales/BDE experience in software services, marketing services, or SaaS/software products. Strong track record of closing deals and achieving sales targets. Excellent knowledge of outbound prospecting tools ( Apollo.io, LinkedIn Sales Navigator, etc. ). Familiarity with preparing quotations, proposals, and invoices. Solid understanding of IT/software solutions and digital marketing services. Strong negotiation, communication, and relationship management skills. Hands-on experience with CRM tools for tracking leads and clients. Qualifications Bachelor’s/Master’s degree in Business, Marketing, IT, or related field. Background in B2B sales strongly preferred.