B2B Lead Management & Customer Relationship Executive

1. Manage incoming leads from Meta Ads, Google Ads, IndiaMART, TradeIndia, WhatsApp, website enquiries, phone calls and other digital channels.

2. Contact prospective customers promptly through phone calls and WhatsApp.

3. Understand customer requirements, product specifications, quantities, budget and delivery timelines.

4. Identify genuine B2B enquiries and qualify sales opportunities.

5. Share product catalogues, photographs, videos and company information.

6. Maintain regular customer follow-ups and track lead status.

7. Schedule qualified meetings and factory visits for the sales team.

8. Coordinate with sales executives regarding quotations, customer discussions and order confirmations.

9. Maintain accurate lead records in Excel, Google Sheets or CRM software.

10. Coordinate with production, accounts and dispatch teams after order confirmation.

11. Provide customers with timely production, dispatch and delivery updates.

12. Handle customer queries, collect feedback and support repeat business.

13. Prepare daily lead management and customer relationship reports.

14. Record lost-lead reasons and ensure no assigned lead is neglected.