Company Description We suggest you enter details here. Role Description This is a full-time on-site role for a Digital Marketing Executive at BM College Of Hotel Management, located in Malda. The Digital Marketing Executive will be responsible for developing and executing marketing strategies to enhance brand visibility and drive customer engagement. Daily tasks include managing social media platforms, creating engaging content, analyzing web traffic metrics, and optimizing digital campaigns to meet business goals. The candidate will collaborate closely with various teams to support marketing initiatives and ensure consistent messaging across all digital touchpoints. Qualifications Strong skills in Marketing and Communication Proficiency in Social Media Marketing and Web Content Writing Experience with Web Analytics tools to track and measure performance Ability to work efficiently in an on-site team environment Creative problem-solving and project management skills Bachelor’s degree in Marketing, Communications, Business, or a related field Prior experience in hospitality or a related industry is an advantage
Role Overview: As a Digital Marketing Executive at BM College Of Hotel Management in Malda, you will play a crucial role in developing and implementing marketing strategies to increase brand visibility and engage customers effectively. Your daily responsibilities will include managing various social media platforms, crafting compelling content, analyzing web traffic data, and optimizing digital campaigns to achieve business objectives. Collaboration with different teams is essential to support marketing initiatives and maintain a unified digital presence. Key Responsibilities: - Manage social media platforms and create engaging content - Analyze web traffic metrics and optimize digital campaigns - Collaborate with cross-functional teams to ensure consistent messaging - Develop and implement marketing strategies to enhance brand visibility - Drive customer engagement through effective digital marketing techniques Qualifications: - Possess strong skills in Marketing and Communication - Proficient in Social Media Marketing and Web Content Writing - Experience with Web Analytics tools for performance tracking - Ability to work efficiently in an on-site team environment - Demonstrate creative problem-solving and project management skills - Hold a Bachelor's degree in Marketing, Communications, Business, or related field - Prior experience in hospitality or a related industry is advantageous,