Artist Booking & Business Development Executive

We're Hiring: Artist Booking & Business Development Executive

Company: Richard D'Costa | Independent Artist & RADA® — Richard's Academy of Dance & Arts®
Location: Mumbai, Maharashtra
Job Type: Full-time
Work Mode: Field-based, with flexibility for research, calls and follow-ups
Experience: 1–3 years preferred; exceptional freshers with strong sales and communication skills may apply
Monthly Salary: ₹15,000–₹20,000, depending on experience
Additional Incentives: Performance-based commission, discussed with shortlisted candidates during an in-person interview

About the Opportunity

We are looking for a driven, ambitious and commercially minded individual to help expand the live-performance business of Richard D'Costa, a Mumbai-based singer, songwriter, dancer and live performer, and generate new business opportunities for RADA®, his dance and entertainment company.

This is an opportunity for someone who genuinely enjoys the entertainment industry, knows how to approach people, builds relationships confidently and is motivated by turning opportunities into business.

The role is not limited to desk-based coordination, social media management or administration. It requires active prospecting, client meetings, venue visits, pitching, negotiation and consistent follow-up.

Key Responsibilities

1. Live Singing & Performance Bookings

• Identify and approach premium lounges, restaurants, hotels, bars, live-music venues and hospitality businesses for recurring and one-off singing performances.
• Personally visit suitable venues and meet owners, entertainment managers, F&B decision-makers and programming teams.
• Pitch Richard D'Costa for solo singing performances, live-band shows and specially curated vocal and dance performances.
• Develop relationships that lead to repeat bookings and long-term commercial partnerships.

2. Corporate Events, Weddings & Entertainment

• Generate leads for corporate events, annual celebrations, private parties, wedding sangeets and other entertainment assignments.
• Approach event management companies, wedding planners, corporate event agencies and independent event organisers.
• Explore opportunities for RADA® to provide choreography, dance performances, freelance dancers and curated entertainment productions.
• Convert enquiries into proposals, negotiations and confirmed bookings.

3. Concerts, Festivals & Artist Partnerships

• Research and approach relevant concert promoters, festival organisers, artist-booking agencies, college festivals and live-event production companies.
• Pitch Richard D'Costa for suitable opening acts, supporting performances, emerging-artist showcases and other live-stage opportunities.
• Identify brand collaborations, sponsorships, barter partnerships and promotional opportunities that offer genuine value to the artist.
• Build relationships with relevant industry decision-makers and maintain consistent follow-ups.

4. Business Development & Sales Execution

• Conduct outbound calls, email outreach, LinkedIn outreach and in-person meetings.
• Maintain a structured database of prospects, decision-makers, contact details, discussions, follow-ups and booking status.
• Prepare and send professional pitches, artist profiles, proposals and commercial quotations.
• Negotiate fees and booking terms within agreed guidelines.
• Submit regular updates covering outreach, meetings, opportunities, conversions and revenue generated.
• Identify new revenue streams and suggest practical ways to expand the artist's and company's business.

Who We're Looking For

• Experience in artist management, talent bookings, entertainment sales, event management, hospitality sales or business development is preferred.
• Excellent English communication, presentation, negotiation and interpersonal skills.
• Confidence in approaching unfamiliar people, making cold calls and meeting decision-makers in person.
• A proactive, resourceful and persistent attitude, with the ability to work independently.
• Strong follow-up habits and the ability to organise multiple prospects and conversations.
• Commercial awareness and the ability to identify opportunities that can generate revenue.
• Genuine interest in music, live entertainment, events and the performing arts.
• Willingness to travel locally across Mumbai for venue visits and client meetings.
• Basic proficiency with spreadsheets, email, online research and professional communication tools.

Existing industry contacts are an advantage, but a strong work ethic, initiative and the ability to build relationships matter more than an impressive contact list.

What Success Looks Like

The selected candidate will be expected to build a consistent pipeline of qualified prospects, arrange meaningful client meetings, pitch the artist and dance company professionally, secure new bookings and develop repeat business.

Performance will be assessed on the quality of prospects, in-person outreach, follow-up discipline, proposals, conversions, revenue generated and longer-term business relationships.

Concert and festival opportunities may have longer sales cycles; the focus will be on consistent, relevant outreach and measurable progress rather than guaranteed bookings.

Compensation & Growth

• Fixed monthly salary of ₹15,000–₹20,000, depending on experience and suitability.
• Additional performance-based commission. The detailed structure will be discussed with shortlisted candidates during the in-person interview.
• Opportunity to grow into a larger business development or artist-management role as the business expands.

How to Apply

Please submit your CV or LinkedIn profile and a short introduction explaining:

• Your experience in sales, events, entertainment or artist bookings.
• How you would approach the market to secure the first five paid singing gigs for an independent artist.
• The types of venues, clients or event opportunities you would target first.
• One example of a business opportunity, client relationship or booking you have personally helped generate, if applicable.
• You can reach out to us at manager@richarddcosta.com

Important: This is a hands-on, business-development role for someone who enjoys taking initiative, meeting people and creating opportunities. Candidates seeking only a desk-based coordination, administrative or social media position may not be the right fit.

Pay: ₹11,000.00 - ₹20,000.00 per month

Benefits:

• Flexible schedule
• Work from home

Application Question(s):

• What kind of experience do you have in LIVE EVENTS industry/ Performing arts Industry / Bollywood music industry

Language:

• English (Required)

Location:

• Mumbai, Maharashtra (Required)

Willingness to travel:

• 50% (Preferred)

Work Location: Hybrid remote in Mumbai, Maharashtra