Area Sales Manager - Distributor || Panvel ||

Primary Objective: To manage distributor networks, drive sales growth, expand market coverage, and achieve business targets across the assigned territory.

Key Roles & Responsibilities

1. Distributor Management

• Manage and maintain relationships with existing distributors and dealers.
• Identify and appoint new distributors to expand the distribution network.
• Monitor distributor performance, stock availability, and sales operations.

2. Sales & Target Achievement

• Achieve monthly, quarterly, and annual sales targets.
• Drive primary and secondary sales across the assigned territory.
• Develop and implement sales strategies to increase revenue and market share.

3. Market Development

• Identify new business opportunities and expand market penetration.
• Conduct regular market visits to assess business potential.
• Develop new dealer networks and strengthen existing channel partnerships.

4. Team Management

• Lead, guide, and motivate the sales team to achieve business objectives.
• Monitor team performance and provide regular guidance.
• Coordinate with internal departments for smooth sales operations.

5. Stock & Supply Management

• Ensure adequate stock availability at distributor points.
• Monitor inventory levels and coordinate product replenishment.
• Minimize stock shortages and ensure timely order fulfillment.

6. Payment & Credit Management

• Monitor distributor outstanding payments and credit limits.
• Ensure timely collection of payments.
• Coordinate with the finance department regarding overdue accounts.

7. Market Intelligence & Competition

• Analyze competitor activities, pricing, and promotional schemes.
• Monitor market trends and customer requirements.
• Provide regular market feedback and business updates to management.

8. Sales Reporting & Business Planning

• Prepare sales forecasts, territory plans, and performance reports.
• Track sales achievement against assigned targets.
• Implement promotional schemes and channel development initiatives.