AdTech Engineer

5 - 9 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Role Overview: Join an exciting initiative with our customer's Marketing Performance Team, where your engineering expertise will play a key role in building a next-generation Marketing Analytics Platform. This ecosystem will consolidate marketing data across various formats to drive intelligent decision-making and deliver AI-powered insights. We are seeking a seasoned AdTech Engineer with strong data infrastructure experience and a passion for performance-driven marketing technology. Key Responsibilities: - Data Integration & Transformation: Design and build robust ETL/ELT pipelines to unify data across disparate AdTech platforms and marketing tools. - Platform Development: Contribute to building a marketing analytics platform from the ground up to optimize spend and customer engagement. - API & Infrastructure: Develop and maintain scalable data APIs and infrastructure on GCP to support seamless data flow and analytics. - Quality & Monitoring: Implement tools and processes to ensure high data quality, monitor drift/decay, and uphold compliance standards. - Technical Translation: Translate business data requirements into scalable and effective technical architectures. - Coaching & Knowledge Sharing: Support teams in adopting data-driven practices and ensure adherence to best practices in CI/CD and infrastructure. Qualification Required: Must-Have Qualifications: - AdTech Expertise: Proven hands-on experience with AdTech platforms and ecosystems (DSPs, DMPs, CDPs, Attribution, etc.). - Technical Skills: Strong command of Python, SQL, NodeJS, and Dataform. Ability to build scalable data processing solutions. - Data Architecture: Deep experience with data modeling, warehousing, and large-scale pipeline design. - Cloud Infrastructure: Proficient in Google Cloud Platform (GCP) and cloud-native data engineering. - Analytical Mindset: Strong problem-solving capabilities and comfort with complex data challenges. - Team Collaboration: Ability to build cross-functional relationships and mentor junior engineers. Preferred Qualifications: - Experience working with global marketing or AdTech teams. - Familiarity with data privacy laws and compliance in marketing data. - Knowledge of campaign analytics and customer journey data modeling.,

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