Adobe Target Specialist

3 - 7 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Choosing Capgemini means selecting a company that empowers you to shape your career as you desire. You will be supported and inspired by a collaborative community of colleagues worldwide, enabling you to reimagine what is achievable. Join us and contribute to helping the world's leading organizations unlock the value of technology and create a more sustainable and inclusive world. As an Adobe Target Specialist, your primary responsibility will be to enhance the digital customer experience by utilizing advanced personalization and experimentation strategies. You will collaborate closely with marketing, analytics, and development teams to deploy, manage, and optimize Adobe Target solutions across web and mobile platforms. In this role, you will have a significant impact on: - Personalization Strategy: Enhancing customer experiences through Adobe Target, including A/B testing, multivariate testing, recommendations, and automated personalization. - Implementation & Integration: Leading Adobe Target implementations on web, mobile, and applications, and integrating with Adobe Analytics and other Experience Cloud products. - Data & Reporting: Generating reports and dashboards using Adobe Analytics, Report Builder, and other tools to offer actionable insights. - Technical Execution: Managing experience activities, addressing integration issues, and ensuring seamless data flow between platforms. - Cross-Functional Collaboration: Collaborating with stakeholders to define testing protocols, ensure compliance, and support solution design and client interactions. Your profile should include expertise in: - Adobe Target - Adobe Experience Cloud - Front-End Technologies - Data Visualization & Reporting - Agile & Tagging Methodologies Working at Capgemini offers the following benefits: - Diverse Career Paths: You can shape your career with a variety of internal opportunities within the Capgemini group, accompanied by personalized career guidance from our leaders. - Comprehensive Wellness Benefits: Enjoy health checks, telemedicine, insurance with top-ups, elder care, partner coverage, or new parent support through flexible work arrangements. - Cutting-Edge Projects: Work on innovative projects in technology and engineering with industry leaders or develop solutions to address societal and environmental challenges. Capgemini is a global business and technology transformation partner that facilitates organizations in accelerating their transition to a digital and sustainable world. With a diverse team of 340,000 members in over 50 countries, Capgemini leverages over 55 years of experience to unlock technology's value and meet the full spectrum of business needs. The company delivers end-to-end services and solutions by combining expertise in strategy, design, engineering, AI, cloud, and data with deep industry knowledge and a strong partner ecosystem.,

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Capgemini

IT Services and IT Consulting

Paris France

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