Role Overview: We are looking for a dynamic and driven Growth & Outreach Specialist who brings hands-on experience in business development, lead nurturing, and outbound prospecting . The ideal candidate should have a strong background in cold outreach and conversion activities , moving leads from MQL to SQL through personalized engagement. This role sits at the intersection of marketing and sales , focusing on creating tailored outreach for high-intent accounts and ensuring smooth lead progression through the funnel. Familiarity with ABM concepts is essential, and prior experience using ABM tools is a significant advantage. Key Responsibilities: 1. Prospecting & Cold Outreach Conduct outbound outreach to high-intent and target accounts via email, LinkedIn, and phone. Develop personalized outreach sequences that address specific pain points and drive engagement. Identify and qualify key decision-makers and influencers within target accounts. 2. Lead Nurturing & Conversion Nurture marketing-qualified leads (MQLs) into sales-qualified leads (SQLs) through strategic follow-ups and personalized communication. Understand each prospect’s stage in the buying journey and align outreach accordingly. Track and report on conversion metrics from first touchpoint to booked meeting. 3. Collaboration with Sales & Marketing Work closely with the sales team to ensure a smooth handoff of high-quality leads. Collaborate with marketing to refine messaging and identify opportunities for account-level engagement. Share feedback from prospects to improve campaign effectiveness and messaging relevance. 4. Account-Based Marketing (ABM) Support Apply ABM principles to prioritize and engage high-value target accounts. Utilize ABM tools (e.g., Demandbase, 6sense, ZoomInfo) to identify buying intent and optimize outreach. Support execution of personalized multi-channel ABM campaigns in coordination with marketing. 5. Data Management & Reporting Maintain clean lead data and accurate records. Measure and analyze outreach performance, response rates, and conversion effectiveness. Provide insights and recommendations to improve engagement and lead quality. Requirements: Bachelor’s degree in Marketing, Business, or a related field. 2–4 years of experience in BDR/SDR , lead generation , or outbound prospecting roles. Strong understanding of lead nurturing, funnel stages, and pipeline management . Working knowledge of ABM strategy and tools (bonus if experienced with Demandbase, 6sense, or similar). Hands-on experience with outreach automation tools (e.g., HubSpot, Outreach.io, Apollo, Lemlist) and LinkedIn Sales Navigator . Excellent written and verbal communication skills with a strong sense of personalization in messaging. Analytical mindset to evaluate campaign data and optimize conversion rates. Self-motivated, proactive, and comfortable working in a fast-paced, target-driven environment.
Role Overview: We are looking for a dynamic and driven Growth & Outreach Specialist who brings hands-on experience in business development, lead nurturing, and outbound prospecting . The ideal candidate should have a strong background in cold outreach and conversion activities , moving leads from MQL to SQL through personalized engagement. This role sits at the intersection of marketing and sales , focusing on creating tailored outreach for high-intent accounts and ensuring smooth lead progression through the funnel. Familiarity with ABM concepts is essential, and prior experience using ABM tools is a significant advantage. Key Responsibilities: 1. Prospecting & Cold Outreach Conduct outbound outreach to high-intent and target accounts via email, LinkedIn, and phone. Develop personalized outreach sequences that address specific pain points and drive engagement. Identify and qualify key decision-makers and influencers within target accounts. 2. Lead Nurturing & Conversion Nurture marketing-qualified leads (MQLs) into sales-qualified leads (SQLs) through strategic follow-ups and personalized communication. Understand each prospect's stage in the buying journey and align outreach accordingly. Track and report on conversion metrics from first touchpoint to booked meeting. 3. Collaboration with Sales & Marketing Work closely with the sales team to ensure a smooth handoff of high-quality leads. Collaborate with marketing to refine messaging and identify opportunities for account-level engagement. Share feedback from prospects to improve campaign effectiveness and messaging relevance. 4. Account-Based Marketing (ABM) Support Apply ABM principles to prioritize and engage high-value target accounts. Utilize ABM tools (e.g., Demandbase, 6sense, ZoomInfo) to identify buying intent and optimize outreach. Support execution of personalized multi-channel ABM campaigns in coordination with marketing. 5. Data Management & Reporting Maintain clean lead data and accurate records. Measure and analyze outreach performance, response rates, and conversion effectiveness. Provide insights and recommendations to improve engagement and lead quality. Requirements: Bachelor's degree in Marketing, Business, or a related field. 24 years of experience in BDR/SDR , lead generation , or outbound prospecting roles. Strong understanding of lead nurturing, funnel stages, and pipeline management . Working knowledge of ABM strategy and tools (bonus if experienced with Demandbase, 6sense, or similar). Hands-on experience with outreach automation tools (e.g., HubSpot, Outreach.io, Apollo, Lemlist) and LinkedIn Sales Navigator . Excellent written and verbal communication skills with a strong sense of personalization in messaging. Analytical mindset to evaluate campaign data and optimize conversion rates. Self-motivated, proactive, and comfortable working in a fast-paced, target-driven environment.
As a Software Development Engineer in Test (SDET) at accelQ, you will play a crucial role in contributing to system test methodologies, test plans, and highly effective test automation. Your responsibilities will include creating and executing automated system tests to replicate real-world scenarios, writing code to simulate tests, and building various testing tools. You will work alongside other engineers to champion code quality principles, with deliverables that include code builds and documented test results. Additionally, you will participate in tool analysis, create proof of concept models, and make recommendations to support the tools selection process. Key Responsibilities: - Contribute to system test methodologies and test plans - Create and execute automated system tests - Write code to simulate tests and build testing tools - Work with other engineers to champion code quality principles - Participate in tool analysis and make recommendations for tool selection Qualifications Required: - 4+ years of software development experience in Java - Experience in OOP, Java, device development, and performance testing - Expert level in designing, developing, and delivering QA automation testing - Strong knowledge of Agile testing methodologies and best practices - Familiarity with web, mobile, and desktop technologies If you are passionate about continuous testing and automation, and have the required experience and skills, we encourage you to email your resume to recruit@accelq.com. Please note that accelQ is the only cloud-based continuous testing platform that seamlessly automates API and web testing without the need to write a single line of code. Our AI-powered core enables self-healing automation and other unique capabilities, helping IT teams accelerate their testing efforts and improve delivered quality for their customers. Our relentless focus on design and user experience drives continuous innovation at accelQ.,