WordPress WEB DESIGNER & DIGITAL MARKETING SPECIALIST

WEB DESIGNER & DIGITAL MARKETING SPECIALIST

Company: Reverse Tree Productions
Work Mode: Hybrid (Work From Home + Office)

Reverse Tree Productions is looking for a skilled and creative Web Designer with expertise in WordPress, SEO, digital marketing, and AI-powered website development.

We are looking for someone who can independently understand client requirements, plan and design professional websites, and optimise them for search engines, user experience, and business growth.

Scope of Work and Responsibilities

1. Website Design and Development

• Design modern, professional, responsive, and user-friendly websites.
• Develop business websites, landing pages, portfolio websites, and e-commerce websites using WordPress.
• Work with Elementor and other relevant website-building tools.
• Ensure mobile responsiveness, smooth navigation, and an excellent user experience.
• Make basic code-level changes using HTML, CSS, and JavaScript whenever required.
• Troubleshoot website issues and ensure smooth functionality.

2. SEO and AI Search Optimisation

• Conduct keyword research and competitor analysis.
• Implement on-page SEO, technical SEO, internal linking, meta tags, and schema markup.
• Optimise website structure and content for search engine visibility.
• Understand AI search optimisation and Generative Engine Optimisation (GEO).
• Improve website content discoverability across search engines and AI-powered search platforms.
• Work with Google Search Console, Google Analytics, and other SEO tools.
• Monitor website performance and recommend improvements.

3. AI Integration and Digital Marketing

• Integrate relevant AI tools and features into WordPress websites.
• Explore AI chatbots, automated forms, lead-generation tools, and third-party integrations.
• Use AI tools to improve website design, content planning, SEO research, and workflow efficiency.
• Develop conversion-focused landing pages for digital marketing campaigns.
• Implement WhatsApp integrations, contact forms, analytics, and tracking tools.
• Understand how website design and SEO contribute to lead generation and business growth.

4. Client Management and Project Execution

• Understand client briefs and independently translate requirements into website plans.
• Communicate with clients to understand their objectives and expectations.
• Manage projects from initial briefing to design, development, testing, and final delivery.
• Coordinate client feedback and implement revisions and requested changes.
• Manage project timelines and ensure timely delivery.
• Provide regular project updates and maintain professional client communication.
• Identify problems proactively and suggest suitable solutions.

5. Website Maintenance and Performance

• Optimise website speed and performance.
• Ensure website security, plugin compatibility, and regular maintenance.
• Handle basic hosting, domain, DNS, and website migration tasks.
• Perform website testing, backups, and troubleshooting.
• Ensure all pages, forms, links, and integrations function correctly.

Required Skills

• Practical experience in WordPress website design and development.
• Good understanding of SEO and digital marketing.
• Knowledge of AI tools, AI search optimisation, and GEO fundamentals.
• Working knowledge of HTML, CSS, and basic JavaScript.
• Experience with Elementor or similar page builders.
• Understanding of responsive design, UI/UX, website speed, and conversion optimisation.
• Ability to independently handle client briefs and manage projects.
• Good communication, problem-solving, and time-management skills.

Knowledge of WooCommerce, Google Analytics 4, Google Tag Manager, schema markup, AI APIs, chatbots, and marketing automation will be an added advantage.

Work Arrangement

This is a hybrid opportunity, with the flexibility to work from home and attend the office as required.

Salary will be discussed based on experience, technical expertise, and portfolio.

How to Apply

Interested candidates must share their updated resume and portfolio, including links to at least 3–5 websites they have personally designed or developed.

Please also share examples of your SEO or digital marketing work, the AI tools you have used, and a brief description of your contribution to each project.

Candidates should be able to demonstrate their ability to handle projects independently, from understanding the client brief to final delivery.

Reverse Tree Productions
Creative Storytelling. Digital Experiences. Brand Growth.

Pay: ₹10,000.00 - ₹39,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off
• Work from home

Work Location: Hybrid remote in Delhi, Delhi