Job Title: Social Media & Digital Content Creator 📍 Location: Gachibowli, Hyderabad 🧠 Experience: 3–5 Years 🏢 Industry Focus: Co-working, Retail, Health Care, Wellness, Beauty & Cosmetics About Us – WellWork WellWork is Hyderabad’s premier co‑working and serviced office provider, thoughtfully designed for both productivity and wellness . With strategic locations across Gachibowli, Ameerpet, and Banjara Hills , we offer flexible workspace solutions from hot desks and private cabins to meeting rooms and enterprise hubs available 24/7 with fast, reliable connectivity and a vibrant community atmosphere. We’re more than just a workspace, we’re a creative ecosystem where freelancers, startups, and enterprises grow together. Our spaces are designed to inspire, connect, and support professionals at every stage. Role Overview We are looking for a Social Media & Digital Content Creator who can own our brand voice across platforms and produce high-impact digital content that reflects the soul of WellWork. You’ll ideate, create, and execute dynamic content—including reels, short videos, and engaging visuals—to tell stories, showcase our spaces, highlight events, and grow our online community. Key Responsibilities 📲 Social Media Strategy & Brand Identity Develop platform-specific strategies aligned with WellWork’s positioning. Define a cohesive digital tone that reflects our balance of professionalism, creativity, and wellness. Conduct competitor benchmarking and audience analysis. 🎥 Content Creation (Self-Executed) Plan and create reels, videos, carousels, stories, and static posts showcasing: Workspace ambience & design Member experiences Events & workshops Community shoutouts and spotlights Shoot and edit content using tools like Canva, InShot, Adobe Suite , or other mobile-first tools. Own the monthly content calendar end-to-end: ideation, scripting, design, scheduling, and publishing. 🚀 Digital Innovation & Trend Integration Stay on top of social trends , meme formats, trending audio, and platform updates. Leverage AI tools (ChatGPT, Jasper, Midjourney) for content ideation and optimization. Experiment with new content formats inspired by Market Trends. 🧑‍🤝‍🧑 Community & Event Coverage Capture behind-the-scenes moments from events, talks, and coworking life. Feature UGC-style content , testimonials, founder stories, and casual interviews. Promote events using teaser reels, countdowns, and post-event highlight videos. Welcome new members through creative onboarding posts and stories. 📊 Analytics & Performance Optimization Monitor key performance metrics: reach, engagement, shares, saves, video views, etc. Desired Skills & Profile 3–5 years of experience in social media and digital content creation with strong hands-on skills in tools like Canva, CapCut, and Adobe Suite. Must be a self-starter with a good design sense, able to ideate, shoot, and edit content independently, and comfortable using AI tools like ChatGPT and Midjourney. A collaborative mindset and understanding of branding and visual storytelling are essential. Why Join WellWork? Creative freedom & content ownership Vibrant workspace full of stories, energy, and community Opportunity to build a growing digital brand from the ground up Work where creativity meets purpose with real people and real stories

As a Social Media & Digital Content Creator at WellWork, Hyderabads premier coworking and serviced office provider, you will be responsible for owning the brand voice across various platforms. Your primary focus will be on producing high-impact digital content that resonates with the essence of WellWork. Your creativity will be key as you ideate, create, and execute dynamic content such as reels, short videos, and engaging visuals to narrate stories, showcase our spaces, highlight events, and foster the growth of our online community. You will play a crucial role in developing social media strategies and defining a cohesive digital tone that mirrors WellWorks professionalism, creativity, and focus on wellness. Conducting competitor benchmarking and audience analysis will be essential to ensure that our content remains relevant and engaging. Your responsibilities will include planning and creating a variety of content formats including reels, videos, carousels, stories, and static posts that showcase various aspects of WellWork such as workspace ambiance, member experiences, events, workshops, and community spotlights. You will be expected to shoot and edit content using tools like Canva, InShot, Adobe Suite, or other mobile-first tools and manage the monthly content calendar from ideation to publishing. Staying updated on social trends, meme formats, trending audio, and platform updates will be crucial for integrating digital innovation and ensuring that our content remains fresh and engaging. You will also leverage AI tools for content ideation and optimization and experiment with new content formats inspired by market trends. In addition to creating content, you will be responsible for capturing behind-the-scenes moments from events, talks, and coworking life, featuring user-generated content, testimonials, founder stories, and casual interviews, and promoting events through teaser reels, countdowns, and post-event highlights. Monitoring key performance metrics such as reach, engagement, shares, saves, and video views will be important for optimizing performance. The ideal candidate for this role should have a minimum of 3-5 years of experience in social media and digital content creation, with strong hands-on skills in tools like Canva, CapCut, and Adobe Suite. You should be a self-starter with a good design sense, capable of ideating, shooting, and editing content independently, and comfortable using AI tools for optimization. A collaborative mindset, understanding of branding, and visual storytelling are essential for this role. Joining WellWork will offer you creative freedom, content ownership, and the opportunity to be part of a vibrant workspace filled with stories, energy, and community. You will have the chance to build a growing digital brand from the ground up and work in an environment where creativity meets purpose with real people and real stories.,