As an SEO Specialist based in Pune, you will be responsible for conducting keyword research by analyzing trends, target audiences, patterns, and competitor strategies. Your role will involve creating optimized page titles, meta descriptions, and content to enhance search engine visibility and drive organic traffic. You will be expected to analyze client performance data to identify SEO opportunities and provide recommendations to support their marketing goals. By extracting insights from data and staying updated on industry trends, you will proactively suggest strategies to improve client accounts and create engaging presentations. Collaboration is key in this role, as you will work closely with internal and client teams, as well as external tools, to ensure brand consistency and alignment with business objectives. Regular communication with clients through written and verbal updates will be essential to keep them informed about project progress. Your daily tasks will include manipulating data using Excel and other tools, monitoring SEO and web traffic metrics, and implementing social media strategies to engage audiences and boost brand awareness. Staying informed about the latest technologies and social media trends will be crucial to your success in this dynamic role. To excel in this position, you should have 2 to 4 years of experience in SEO and a proven track record of executing activities within deadlines while maintaining high quality standards. By actively participating in industry news monitoring and sharing, you will contribute valuable insights to the team and help drive continuous improvement in our strategies. If you are passionate about SEO, data analysis, and social media marketing, and thrive in a fast-paced environment where innovation is encouraged, we invite you to join our team in Pune. This role offers the opportunity to work collaboratively with cross-functional teams, develop new features to enhance brand awareness, and contribute to the success of our clients through strategic SEO initiatives.,
**Job Description:** As an SEO Specialist, your role will involve performing keyword research based on trends, target audiences, patterns, and competitor analysis. You will be responsible for creating optimized page titles, meta descriptions, and content to enhance SEO performance. Your key responsibilities will include: - Analysing client performance data and identifying recommendations for SEO opportunities. - Extracting insights from data, identifying relevant trends, and providing proactive recommendations to achieve client marketing goals. - Conducting industry, client, and competitive research to stay ahead of the curve. - Providing regular communication to clients through both written and verbal updates. - Identifying strategies and trends for client accounts and creating insightful client presentations. - Performing frequent data manipulation and interpretation exercises using Excel and proprietary tools. - Self-managing the execution of activities against deadlines across multiple work-streams. - Completing activities according to best practices, standard operations procedures, and team member guidance, consistently meeting quality standards and adding value in each activity. - Actively monitoring and sharing industry news, online marketing trends, industry tools, and internal cross-team key learnings. - Engaging, collaborating, and partnering with internal teams, external tools, and client teams on a day-to-day basis. - Researching current benchmark trends and audience preferences to enhance strategies. - Designing and implementing social media strategies aligned with business goals. - Generating, editing, publishing, and sharing engaging content daily across various platforms. - Monitoring SEO and web traffic metrics to optimize performance. - Collaborating with other teams, such as designing and SEM teams, to ensure brand consistency. - Overseeing the design of social media accounts to maintain brand identity. - Suggesting and implementing new features to enhance brand awareness, such as promotions and competitions. - Staying up to date with current technologies and trends in social media, design tools, and applications. **Qualifications Required:** - 2 to 4 years of experience in a similar role. **Location:** - Pune (Work from Office),