Roles and Responsibilities Develop and implement a strategic social media plan: Analyse trends, identify target audiences, and set realistic goals for engagement and growth. Develop and execute digital marketing strategies across various platforms, including social media, email campaigns, and online advertising. Content creation: Brainstorm, write, and curate engaging and informative content across various platforms like Instagram, LinkedIn and potentially others. Visual storytelling: Utilize compelling visuals, videos, and graphics to capture attention and enhance the messaging. Community management: Respond to comments and messages promptly and professionally, building positive relationships with followers. Stay informed: Keep up-to-date on the latest things of our video, social media algorithms, and best practices. Data analysis: Track and analyse social media performance metrics to measure success and inform future strategies. Requirements and skills : 1-3 years Proven experience as a content writer and in social media marketing Excellent written and verbal communication skills, with a keen eye for detail and grammar. Working knowledge in SEO principles and keyword research for content optimization. In-depth knowledge of major social media platforms and their best practices. Creative thinking and the ability to generate compelling content ideas. Strong analytical skills to interpret social media data and content performance. Experience in Digital Marketing (Meta Business Suite, Understanding of social media metrics, scheduling posts Positive attitude, detail and customer oriented with good multitasking and organisational ability Should be hardworking & willing to learn new things BS in Communications, Marketing, Business, New Media or Public Relations would be preferred