Job Description:We are seeking a highly skilled and creative Digital Marketing Executive with 2 To 4 years of experience, preferably in the EdTech sector, to join our team at FindMyGuru. The ideal candidate should be results-driven, tech-savvy, and passionate about education and online learning. You will be responsible for driving user acquisition, engagement, and brand awareness through multi-channel digital strategies. Key Responsibilities: Lead Generation & Performance Marketing Run and optimize paid ad campaigns across Google Ads, Meta (Facebook/Instagram), and YouTube. Generate high-quality teacher and student leads (target: tutors/trainers in niche domains like SAP, Spoken English, Physics, etc.). SEO & Content Strategy Plan and execute effective SEO strategies to rank on competitive keywords (e.g., "Physics tutor near me", "SAP trainer online"). Coordinate with content writers for blogs, articles, and landing page optimization. Social Media Marketing Plan, create, and manage content across Instagram, LinkedIn, Facebook, and YouTube. Design festival creatives, reels, and promotional posts tailored to educational services. Email Marketing & Automation Build and execute email campaigns using tools like Mailchimp or Sendinblue. Retarget cold leads and improve conversions via automated drip campaigns. Analytics & Reporting Monitor campaign KPIs and prepare weekly/monthly reports using Google Analytics, Meta Insights, and CRM data. Suggest actionable improvements to enhance conversion and retention rates. EdTech-Specific Initiatives Collaborate with onboarding/sales team to design digital campaigns for: Internship + training programs Faculty onboarding Student enrollments Understand competitor strategies (e.g., Vedantu, Byjus, UrbanPro) and optimize digital positioning accordingly. Required Skills: Proven digital marketing experience in EdTech or related B2C sectors. Hands-on with tools like Google Ads, Facebook Business Manager, Google Analytics, Canva, SEMrush/Ubersuggest. Strong grasp on SEO/SEM, PPC, content marketing, and lead funnels. Proficiency in basic design tools (Canva, Photoshop is a plus). Analytical mindset with ROI-driven approach. Excellent communication skills and creative thinking. Preferred: Prior experience in marketing for online learning platforms or tutor aggregators (e.g., UrbanPro, LearnPick). Basic knowledge of EdTech market and tutor behavior. Awareness of trending digital learning models and content. Growth Path:Performance-based promotion to Digital Marketing Manager within 12–18 months with added responsibility for budget ownership and team handling. Job Type: Full-time Work Location: In person
Job Description:We are seeking a highly skilled and creative Digital Marketing Executive with 2 To 4 years of experience, preferably in the EdTech sector, to join our team at FindMyGuru. The ideal candidate should be results-driven, tech-savvy, and passionate about education and online learning. You will be responsible for driving user acquisition, engagement, and brand awareness through multi-channel digital strategies. Key Responsibilities: Lead Generation & Performance Marketing Run and optimize paid ad campaigns across Google Ads, Meta (Facebook/Instagram), and YouTube. Generate high-quality teacher and student leads (target: tutors/trainers in niche domains like SAP, Spoken English, Physics, etc.). SEO & Content Strategy Plan and execute effective SEO strategies to rank on competitive keywords (e.g., "Physics tutor near me", "SAP trainer online"). Coordinate with content writers for blogs, articles, and landing page optimization. Social Media Marketing Plan, create, and manage content across Instagram, LinkedIn, Facebook, and YouTube. Design festival creatives, reels, and promotional posts tailored to educational services. Email Marketing & Automation Build and execute email campaigns using tools like Mailchimp or Sendinblue. Retarget cold leads and improve conversions via automated drip campaigns. Analytics & Reporting Monitor campaign KPIs and prepare weekly/monthly reports using Google Analytics, Meta Insights, and CRM data. Suggest actionable improvements to enhance conversion and retention rates. EdTech-Specific Initiatives Collaborate with onboarding/sales team to design digital campaigns for: Internship + training programs Faculty onboarding Student enrollments Understand competitor strategies (e.g., Vedantu, Byjus, UrbanPro) and optimize digital positioning accordingly. Required Skills: Proven digital marketing experience in EdTech or related B2C sectors. Hands-on with tools like Google Ads, Facebook Business Manager, Google Analytics, Canva, SEMrush/Ubersuggest. Strong grasp on SEO/SEM, PPC, content marketing, and lead funnels. Proficiency in basic design tools (Canva, Photoshop is a plus). Analytical mindset with ROI-driven approach. Excellent communication skills and creative thinking. Preferred: Prior experience in marketing for online learning platforms or tutor aggregators (e.g., UrbanPro, LearnPick). Basic knowledge of EdTech market and tutor behavior. Awareness of trending digital learning models and content. Growth Path:Performance-based promotion to Digital Marketing Manager within 12–18 months with added responsibility for budget ownership and team handling. Job Type: Full-time Work Location: In person
Company Description Tarinika, originating from a family of traditional jewelers, is a renowned jewelry brand based in Kolkata metropolitan area. With a deep understanding of the craft, Tarinika has gained wide appreciation for its unique selections in India and now aims to take the love for jewelry across the sea to the USA. Tarinika showcases its collections at The International Gem and Jewelry Show organized throughout the United States, where the brand witnessed global recognition and customer affection for its Indian designs. Today, Tarinika brings the same collection online, delivering the Indian jewelry experience worldwide. Role Description This is a full-time on-site role for an Operations Manager at Tarinika in Kolkata metropolitan area. The Operations Manager will be responsible for overseeing day-to-day operational activities, managing inventory, coordinating logistics and shipments, implementing efficient processes, monitoring vendor performance, and ensuring customer satisfaction. The Operations Manager will collaborate with cross-functional teams to drive operational excellence and support business growth. Qualifications Proven experience in operations management Strong organizational and time management skills Excellent problem-solving and decision-making abilities Proficiency in inventory management and logistics Knowledge of supply chain management principles Ability to work under pressure and meet deadlines Excellent communication and interpersonal skills Attention to detail and accuracy Experience in the jewelry industry is a plus Bachelor's degree in Business Administration or related field Job Type: Full-time Work Location: In person