Sr. Social Media & Digital Marketing Executive

Roles & Responsibilities:

Social Media & Content Creation

• Plan, create, and manage engaging content for LinkedIn, Instagram, YouTube, and other social media platforms.

• Design creative posts, graphics, and marketing materials using Canva.

• Create and edit short-form and long-form videos using AI tools.

• Develop content calendars, campaign ideas, and strategies to improve brand visibility.

• Research trending content formats, hashtags, and industry trends.

Digital Marketing & AI Tools

• Work with AI tools such as Google Flow, Gemini, and other AI-based content/video generation platforms.

• Explore innovative ways to use AI for content creation and digital marketing.

• Support digital marketing campaigns and brand growth initiatives.

Cataloging & Data Management

• Manage product/content cataloging and digital assets.

• Maintain and update Excel sheets, trackers, and databases.

• Ensure data accuracy and consistency.

Reporting & Analysis

• Track and analyze social media performance and engagement metrics.

• Prepare reports and presentations using MS Excel and PowerPoint.

• Monitor campaign performance and suggest improvements.

Desired Candidate Profile:

• 2–4 years of experience in social media and Digital Marketing.

• Proficiency in Canva and social media content creation.

• Working knowledge of AI tools such as Google Flow and Gemini.

• Good command of MS Excel and PowerPoint.

• Strong written and verbal English communication skills.

• Creative mindset, organizational skills, and attention to detail.

• Ability to independently manage social media activities and deliverables.

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:

• Provident Fund

Work Location: In person