We are looking for a dynamic, result-oriented professional who can drive revenue growth by acquiring brand sponsorships, selling digital advertising space, and managing advertising campaigns on the mobile application.
Key Responsibilities
1. Sponsorship Acquisition & Brand Partnerships
- Identify and onboard brands, advertisers, sponsors, and corporate partners interested in advertising on the WAAYU mobile application.
- Generate sponsorship revenue through strategic partnerships with FMCG companies, beverage brands, lifestyle brands, restaurants, and other consumer-focused businesses.
- Develop and pitch attractive sponsorship packages aligned with brand marketing objectives.
- Build strong relationships with marketing heads, brand managers, advertising agencies, and corporate decision-makers.
- Negotiate commercial terms, close sponsorship deals, and ensure timely payment collection.
2. In-App Advertising Sales & Monetization
- Generate revenue by selling advertising inventory within the WAAYU mobile application.
- Identify monetization opportunities through banner advertisements, sponsored listings, promotional placements, pop-ups, and in-app campaigns.
- Develop competitive advertising packages based on campaign duration, visibility, placement, and audience reach.
- Work towards maximizing advertising revenue and building recurring sponsorship partnerships.
- Identify new advertising formats and revenue-generation opportunities within the application.
3. Advertisement Campaign Execution & Management
- Coordinate the end-to-end execution of sponsored advertising campaigns on the WAAYU mobile application.
- Work closely with the technology, product, and creative teams to ensure advertisements are uploaded, scheduled, and displayed correctly.
- Manage advertising creatives, campaign schedules, placements, and campaign timelines.
- Monitor campaign performance, including impressions, clicks, CTR, and conversions, wherever tracking is available.
- Prepare campaign performance reports and share insights with sponsors.
- Ensure smooth campaign delivery and sponsor satisfaction.
4. Business Development & Revenue Targets
- Develop and execute strategies to achieve monthly and quarterly advertising and sponsorship revenue targets.
- Build and maintain a strong pipeline of potential sponsors and advertisers.
- Conduct client meetings, presentations, commercial negotiations, and deal closures.
- Identify opportunities for long-term brand associations and repeat advertising business.
- Maintain accurate records of leads, proposals, closures, revenue, and ongoing campaigns.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, Advertising, or a related field. MBA preferred.
- 3–7 years of experience in digital advertising sales, sponsorship acquisition, media sales, brand partnerships, or app monetization.
- Proven ability to acquire sponsors, pitch advertising solutions, and close revenue-generating deals.
- Good understanding of mobile app advertising, digital campaign management, and advertising metrics.
- Experience working with brands, advertising agencies, FMCG companies, or digital media platforms.
- Strong negotiation, presentation, communication, and relationship-management skills.
- Ability to independently handle the entire cycle from sponsor acquisition to advertisement execution.
- Strong revenue orientation with a proven track record of achieving sales targets.
Preferred Candidate Profile
- We are particularly interested in candidates who have previously worked with:
- FoodTech, Quick Commerce, E-commerce, or Consumer Internet Platforms.
- Digital Advertising Agencies and Media Sales Companies.
- Mobile Application Advertising and Monetization Platforms.
- Brand Sponsorship and Strategic Partnership Teams.
- Companies selling in-app advertising, sponsored placements, or digital media inventory.
Interested candidates kindly share their CV on dipika.ragashe@waayu.app
Pay: Up to ₹35,000.00 per month
Benefits:
- Paid sick time
- Provident Fund
Work Location: In person
