Company Description Softroniics is Kerala's premier software training institute, offering industry-relevant courses like Flutter Development, MERN Fullstack, Python with Django, Data Science, and more. With hands-on learning, experienced trainers, placement assistance, and internship opportunities, we focus on turning aspirations into successful tech careers. Our locations include Calicut, Perinthalmanna, Palakkad, and Kochi. Role Description This is a full-time on-site Admission Counselor role located in Kozhikode at Softroniics. The Admission Counselor will be responsible for assisting prospective students in their course selection, providing information about the institute and its offerings, conducting admissions interviews, and supporting students through the enrollment process. Qualifications Interpersonal Communication and Customer Service skillsStrong Communication skillsExperience in Sales or EducationAbility to engage with prospective students and address their queriesExcellent organization and time management skillsExperience in a similar role or education counseling is a plusBachelor's degree in Education, Communications, or related field
Job Title: Performance Marketing Executive Location: Calicut Experience: Freshers and upto 1 year of experience Employment Type: Full-time About Us Softroniics is a fast-growing offline-first tech training institute in Kerala, committed to helping students and professionals upskill in emerging technologies. We’re looking for a Performance Marketing Executive who can take our paid marketing to the next level. Key Responsibilities Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), and YouTube Ads. Set up and manage lead generation, retargeting, and conversion-focused campaigns. Monitor and analyze KPIs (CPL, ROAS, CTR, Bounce Rate, etc.) to improve campaign performance. Work closely with the content team and design team to develop compelling ad creatives, ad copies, and landing pages. Optimize campaigns using A/B testing, audience segmentation, custom funnels, and conversion tracking. Use tools such as Google Analytics, Google Tag Manager, and Facebook Pixel to track user behavior and conversion events. Maintain dashboards and generate weekly/monthly reports on campaign performance and ROI. Collaborate with the sales team to ensure ad leads are relevant, nurtured, and converted. Stay updated on the latest trends and platform updates to propose new campaign strategies. Requirements Proven hands-on experience in Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram). Strong understanding of Google Analytics, Google Tag Manager, and Facebook Pixel. Ability to direct the content team to write persuasive ad copy and communicate creative direction effectively to designers. Familiarity with landing page optimization, heatmaps, and basic funnel design. Data-driven mindset with strong analytical and problem-solving skills. Good communication skills and ability to work cross-functionally. Experience in the education or training sector is a bonus. Preference will be given to candidates with the following: Certification in Google Ads and Meta Blueprint. Experience with email marketing automation tools (Mailchimp, HubSpot, etc.). Knowledge of SEO and organic traffic strategy (not mandatory, but a plus). Why Join Softroniics? Be part of a fast-scaling and impact-driven edtech brand. Work with a dynamic team where your ideas matter. Play a key role in transforming lives through education. Great learning environment with career growth opportunities. Job Type: Full-time Pay: ₹18,000.00 - ₹25,000.00 per month Work Location: In person
Job Title: Performance Marketing Executive Location: Calicut Experience: Freshers and upto 1 year of experience Employment Type: Full-time About Us Softroniics is a fast-growing offline-first tech training institute in Kerala, committed to helping students and professionals upskill in emerging technologies. We’re looking for a Performance Marketing Executive who can take our paid marketing to the next level. Key Responsibilities Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), and YouTube Ads. Set up and manage lead generation, retargeting, and conversion-focused campaigns. Monitor and analyze KPIs (CPL, ROAS, CTR, Bounce Rate, etc.) to improve campaign performance. Work closely with the content team and design team to develop compelling ad creatives, ad copies, and landing pages. Optimize campaigns using A/B testing, audience segmentation, custom funnels, and conversion tracking. Use tools such as Google Analytics, Google Tag Manager, and Facebook Pixel to track user behavior and conversion events. Maintain dashboards and generate weekly/monthly reports on campaign performance and ROI. Collaborate with the sales team to ensure ad leads are relevant, nurtured, and converted. Stay updated on the latest trends and platform updates to propose new campaign strategies. Requirements Proven hands-on experience in Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram). Strong understanding of Google Analytics, Google Tag Manager, and Facebook Pixel. Ability to direct the content team to write persuasive ad copy and communicate creative direction effectively to designers. Familiarity with landing page optimization, heatmaps, and basic funnel design. Data-driven mindset with strong analytical and problem-solving skills. Good communication skills and ability to work cross-functionally. Experience in the education or training sector is a bonus. Preference will be given to candidates with the following: Certification in Google Ads and Meta Blueprint. Experience with email marketing automation tools (Mailchimp, HubSpot, etc.). Knowledge of SEO and organic traffic strategy (not mandatory, but a plus). Why Join Softroniics? Be part of a fast-scaling and impact-driven edtech brand. Work with a dynamic team where your ideas matter. Play a key role in transforming lives through education. Great learning environment with career growth opportunities. Job Type: Full-time Pay: ₹18,000.00 - ₹25,000.00 per month Work Location: In person
Job Title: Video Editor/ Content Creator Job Summary: We are looking for a talented and creative Video Content Creator to join our team. The ideal candidate should have a strong passion for storytelling, video production, and editing, with a keen eye for detail. You will be responsible for creating engaging and high-quality video content for multiple platforms, including Instagram Reels, YouTube, and Pinterest, ensuring each piece aligns with our brand voice and marketing objectives. Roles & Responsibilities: 1. Video Content Creation Concept Development: Plan and brainstorm creative video ideas aligned with brand goals. Video Production: Shoot engaging videos for multiple platforms including Instagram Reels, YouTube, and Pinterest. Editing & Post-Production: Edit videos with high-quality transitions, effects, and audio to enhance viewer engagement. Platform Optimization: Adapt videos for different platforms to maximize reach and performance. Trend Analysis: Stay updated with the latest trends, challenges, and best practices to create relevant content. 2. Shooting Skills & Production Management Operate cameras and related equipment efficiently. Manage and maintain video production equipment. Scout suitable locations for shoots. Direct shoots to ensure high-quality output. 3. Collaboration & Communication Work closely with social media managers and marketing teams to understand content goals. Collaborate effectively to deliver impactful and visually appealing videos Requirements: Proven experience as a Video Content Creator, Videographer, or similar role. Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar). Strong understanding of social media platforms and video content strategies. Ability to work under tight deadlines and manage multiple projects simultaneously. Creativity, storytelling skills, and attention to detail. Basic knowledge of lighting, sound, and shooting techniques. Preferred Skills: Experience in motion graphics and animation. Job Type: Full-time Pay: ₹18,000.00 - ₹23,000.00 per month Work Location: In person
Job Title: Video Editor/ Content Creator Job Summary: We are looking for a talented and creative Video Content Creator to join our team. The ideal candidate should have a strong passion for storytelling, video production, and editing, with a keen eye for detail. You will be responsible for creating engaging and high-quality video content for multiple platforms, including Instagram Reels, YouTube, and Pinterest, ensuring each piece aligns with our brand voice and marketing objectives. Roles & Responsibilities: 1. Video Content Creation Concept Development: Plan and brainstorm creative video ideas aligned with brand goals. Video Production: Shoot engaging videos for multiple platforms including Instagram Reels, YouTube, and Pinterest. Editing & Post-Production: Edit videos with high-quality transitions, effects, and audio to enhance viewer engagement. Platform Optimization: Adapt videos for different platforms to maximize reach and performance. Trend Analysis: Stay updated with the latest trends, challenges, and best practices to create relevant content. 2. Shooting Skills & Production Management Operate cameras and related equipment efficiently. Manage and maintain video production equipment. Scout suitable locations for shoots. Direct shoots to ensure high-quality output. 3. Collaboration & Communication Work closely with social media managers and marketing teams to understand content goals. Collaborate effectively to deliver impactful and visually appealing videos Requirements: Proven experience as a Video Content Creator, Videographer, or similar role. Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar). Strong understanding of social media platforms and video content strategies. Ability to work under tight deadlines and manage multiple projects simultaneously. Creativity, storytelling skills, and attention to detail. Basic knowledge of lighting, sound, and shooting techniques. Preferred Skills: Experience in motion graphics and animation. Job Type: Full-time Pay: ₹18,000.00 - ₹23,000.00 per month Work Location: In person
Softroniics is looking for a creative mind to join our team in Calicut, Kerala. If you have a passion for visual storytelling and can turn ideas into engaging content, this is the best oppotunity for you! Job Details: - Location: On-site, Calicut, Kerala - Salary: Up to ₹25,000/month - Experience: Freshers or 1–2 years of experience welcome 🔹 Key Responsibilities: 1. Shoot and edit videos tailored for social media campaigns 2. Create engaging visual content for Instagram, LinkedIn, Facebook & more 3. Develop creative concepts, templates & layouts 4. Collaborate with the performance team on brainstorming and ideation 5. Stay updated on design trends, AI-based tools & platform guidelines 6. Use AI tools (e.g., Canva AI, Adobe Firefly, Midjourney) for faster content creation. 🔹 Requirements: 1. Basic knowledge of Adobe Creative Suite (Photoshop, Illustrator) or Canva 2. Understanding of social media platforms & content formats 3. Familiarity with AI tools for design & video creation 4. Good visual storytelling & typography skills 5. Ability to work in a fast-paced environment & meet deadlines 6. Strong communication skills
Job Title: Performance Marketing Executive Location: Calicut Experience: Freshers and upto 1 year of experience Employment Type: Full-time About Us: Softroniics is a fast-growing offline-first tech training institute in Kerala, committed to helping students and professionals upskill in emerging technologies. We’re looking for a Performance Marketing Executive who can take our paid marketing to the next level. Key Responsibilities: Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), and YouTube Ads. Set up and manage lead generation, retargeting, and conversion-focused campaigns. Monitor and analyze KPIs (CPL, ROAS, CTR, Bounce Rate, etc.) to improve campaign performance. Work closely with the content team and design team to develop compelling ad creatives, ad copies, and landing pages. Optimize campaigns using A/B testing, audience segmentation, custom funnels, and conversion tracking. Use tools such as Google Analytics, Google Tag Manager, and Facebook Pixel to track user behavior and conversion events. Maintain dashboards and generate weekly/monthly reports on campaign performance and ROI. Collaborate with the sales team to ensure ad leads are relevant, nurtured, and converted. Stay updated on the latest trends and platform updates to propose new campaign strategies. Requirements Proven hands-on experience in Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram). Strong understanding of Google Analytics, Google Tag Manager, and Facebook Pixel. Ability to direct the content team to write persuasive ad copy and communicate creative direction effectively to designers. Familiarity with landing page optimization, heatmaps, and basic funnel design. Data-driven mindset with strong analytical and problem-solving skills. Good communication skills and ability to work cross-functionally. Experience in the education or training sector is a bonus. More weightages to Certification in Google Ads and Meta Blueprint. Experience with email marketing automation tools (Mailchimp, HubSpot, etc.). Knowledge of SEO and organic traffic strategy (not mandatory, but a plus).